Sense of Forest Parfymeri Supermarked by Dmitry Pozarenko is a highly esteemed winner of the very prestigious 2020 A' Design Award i Sølv in Interiør- og utstillingsdesign Competition Category.
SølvInteriør· 2020
Sense of Forest Parfymeri Supermarked
Client: Gold Apple
A' Design Award i Sølv Winner in Interiør Category
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About Sense of Forest Parfymeri Supermarked
Bildet av en gjennomsiktig vinterskog ble inspirasjonen for dette prosjektet. Overfloden av teksturer i naturlig tre og granitt fordyper betrakteren i en strøm av plastiske og visuelle inntrykk av naturens tegn. Den industrielle typen utstyr mykgjøres av fargene fra rødt og grønt oksidert kobber. Butikken er et tiltrekningssted og kommunikasjonspunkt for mer enn 2000 mennesker daglig.
The Recognition
About the A' Design Award i Sølv
Sense of Forest Parfymeri Supermarked er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Sense of Forest Parfymeri Supermarked forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Sense of Forest Parfymeri Supermarked er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The suspended ceiling consists of two gratings, covered with natural ash veneer, offset from each other by 6 degrees and hanging at different heights. Round columns in a wooden lath pierce the ceiling like tree trunks pierce the crown. The cash desk area made of natural granite extends with two broken lines into the depth of space. Onyx and granite countertops, five-meter slabs of African wood saturate the space with the sounding of natural textures.
- Dimensions & Packaging
- The total area is 1238 sq.m.
- Tags
- interior design, retail space, metal, stone, wood, nature
- Production Technology
- Main construction materials: hot-rolled steel, tinted stainless steel, granite, onyx, ash, African wood
- Design Challenge
- The aim of the project is to create an environment that immerses the viewer in a stream of plastic and visual impressions of the signs of nature. The industrial type of equipment made of hot-rolled steel of different sections is softened by the abundance of textures of natural wood, which defines an associative series of natural rather than industrial landscapes.
- Research
- The signs of nature, which became the basis of this project, were intended to soften the urban intensity of the environment and make the store a place for a pleasant pastime and relaxation.
- Inspiration
- The winter crowns of larch trees, forming a translucent arch of many intersecting branches, the columns of trunks lifting these crowns, were the inspiration for this project and became the main idea of the structure of the suspended ceiling.
- Project Duration
- The store is located in the business center of Moscow. The project was completed in 2018.
- Operation Flow
- The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
- Team Members
- Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Lotoshnikova - Image Credits
- All images: photographer Mick Pomortsev, 2019.
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