Bronse Web · 2021
Obsessive Love Filmfestivalnettsted
by Min Huei Lu
- A' Design Award i Bronse 2021 in Web
- CLIENT: Academy of Art University
- Estimated Number of Design Views: 15,097
- Verification code 2935C57525 · Verify this award
Colors
About Obsessive Love Filmfestivalnettsted
Designeren skapte et hypotetisk filmfestivalprosjekt for å feire filmene til Alfred Hitchcock som iboende har en gjennomgående besettelse av voyeurisme. Designet følger en tråd der utilfredsstilte karakterer forfulger ofre, noe som gir dem en følelse av eierskap, og til slutt motiverer mørk egenmakt voyeuren til å myrde. De visuelle elementene, brukergrensesnittet og brukeropplevelsen er alle designet fra et voyeur-perspektiv. Som voyeurer føler publikum seg på en eller annen måte medskyldig i hendelsene på skjermen.
About the A' Design Award i Bronse
Obsessive Love Filmfestivalnettsted er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Obsessive Love Filmfestivalnettsted forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Obsessive Love Filmfestivalnettsted tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Press Kit
- Unique Properties
- The hypothetical film festival project to celebrate the films of Alfred Hitchcock. The objective is to coordinate a complex set of materials that must function together as a whole. The idea is also to marry multiple messages with divergent formats—all with a unified and holistic aesthetic. This aesthetic has to contain the essence of the directors and their storytelling style.
- Dimensions & Packaging
- Website Dimensions:1920px X 1080px
- Tags
- Film Festival
- Production Technology
- Camera
Adobe XD
Adobe Photoshop - Design Challenge
- The biggest challenge upon embarking on this project was to explore and understand Albert Hitchcock’s work on a 5 series of films. The film’s theme mainly revolves around the perspective of a voyeur. The essence of Hitchcock’s work seeks to introduce the details that the character embraced and it showcases; a pocket knife, a pair of binoculars, the victim’s photos as well as the fragrance of the target. In order to achieve the same level of depth that the film was trying to portray, part of my process was to focus on the physical attributes of the voyeur’s tools to be incorporated into my design process and innovation.
- Research
- The design follows a thread which is unfulfilled characters stalk victims, giving them a sense of ownership, in the end, dark empowerment motivates the voyeur to murder. The visual elements, user interface, and user experience are all designed from a voyeur perspective. As voyeurs, audiences somehow feel complicit in the events onscreen.
- Inspiration
- There is a prevailing obsession with voyeurism running throughout Hitchcock’s oeuvre. He knew that human beings have a fascination with watching. We are naturally nosy, curious, intrusive in our daily existence. As voyeur, audiences somehow feel complicit in the events onscreen. This project attempts to incorporate the artistic expression of Alfred Hitchcock and five chosen films in two ways–through consistent visual language and design deliverables that mesh together as an integrated system.
- Project Duration
- The project started in March 2019 and finished in Jun 2019 in San Francisco.
- Operation Flow
- This project requires extensive research, prototype testing for user’s ease as well as a lot of trial and errors. All this is to achieve a well-organized user interface for a pleasant user experience
- Image Credits
- Image #1: Photographer/Creator Min Huei Lu
Image #2: Photographer/Creator Min Huei Lu
Image #3: Photographer/Creator Min Huei Lu
Image #4: Photographer/Creator Min Huei Lu
Image #5: Photographer/Creator Min Huei Lu