Itsso Slimtissue Papirlommetørkleemballasje by Hyung-Woo Park

Itsso Slimtissue Papirlommetørkleemballasje by Hyung-Woo Park is a highly esteemed winner of the very prestigious 2024 A' Design Award i Sølv in Emballasjedesign Competition Category.

SølvEmballasje· 2024

Itsso Slimtissue Papirlommetørkleemballasje

by Hyung-Woo Park

Client: Itsso Slimtissue

A' Design Award i Sølv Winner in Emballasje Category

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Verified Award Winner

Verify Award Status for #154540

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Colors

The Design

About Itsso Slimtissue Papirlommetørkleemballasje

Itsso Slimtissue er en eksklusiv emballasje for ansiktsservietter med en slank sylindrisk form. Formen er inspirert av bambus, med en smal stilklignende kropp og et buet lokk. Hoveddelen er laget av spesialpapir, som muliggjør trykk over hele 360-graders overflaten for tydelig merkevarebygging. Serviettene er laget av 100 prosent bambusmasse i to lag. Emballasjen er lett og slank, slik at den er enkel å bære med seg og passer i koppholdere i bilen. Etter at serviettene er brukt opp, kan etuiet gjenbrukes på mer enn 50 måter, for eksempel som oppbevaringsboks eller blyantholder.

The Recognition

About the A' Design Award i Sølv

Itsso Slimtissue Papirlommetørkleemballasje er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Itsso Slimtissue Papirlommetørkleemballasje forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Itsso Slimtissue Papirlommetørkleemballasje er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product is designed as a premium tissue case, and the body, which can print 360 degrees, enables efficient and attractive advertising.
Dimensions & Packaging: Weight: around 80g, Size: 68 x 180mm, Body Material: Specialty paper, Tissue: 100% Bamboo Pulp(2-layers)
Tags: Tissue Packaging, Bamboo Tissue, Environmentally friendly, Slim-case
Production Technology: The main body is made of paper, so there is no restrictions on printing. It also has a systematic infrastructure that enables high-quality design and one-stop printing, production and distribution.
Design Challenge: Facial tissues, represented by Kleenex, have long been made in the form of squares. Naturally, people are used to square shapes. So how will cylindrical tissues be perceived by people? I was very worried about that. In addition, we had to conduct a market survey on what diameter the cylindrical tissue case should be to fit the cup holders of various sizes currently in use.

It was a challenge to people's stereotype that facial tissue cases are all square. In addition, we put a lot of thought and effort into such a design that provides convenience in real people's lives and can even be used as interior props.
Research: Why do all facial tissue cases have to be square shapes? The idea that started from the question was born into a slim cylindrical tissue design. Slim tissues enable neat and sophisticated spaces and allow for more space use than square tissues.
Inspiration: Inspired by the shape of bamboo, it is designed with a slim body like bamboo stems and curved lids, and tissues are also made from 100 percent bamboo pulp.
Lightweight and slim, easy to carry, and easy to use in car cup holders.
Project Duration: This product is designed, developed, and produced at Joint Creative Co., LTD. in Seoul, South Korea, in September 2023.
Operation Flow: A good design even thinks about the environment. After you finish using the tissue, you can reuse the tissue box in more than 50 different ways, including various storage boxes, pencil holders, flower pots, food storage boxes, vehicle ashtray, and trash cans.
Team Members: Creative Director and Brand Manager, Hyung-woo Park
Image Credits: Joint Creative Co., LTD. 2023