A Garden for All Typedesign by Danne Ojeda is a highly esteemed winner of the very prestigious 2024 A' Design Award i Sølv in Utdanning, læremidler og opplæringsinnholdsdesign Competition Category.
SølvUtdanning· 2024
A Garden for All Typedesign
by Danne Ojeda
Client: School of Art, Design and Media, Nanyang Technological University, Singapore.
A' Design Award i Sølv Winner in Utdanning Category
Verified Award Winner
Verify Award Status for #154557The Design
About A Garden for All Typedesign
Dette prosjektet er et utdanningsprosjekt. Det var en oppgave i typografidesign gitt til studenter i høyere utdanning fra School of Art, Design and Media, NTU, Singapore. Oppgaven var at hver student skulle designe initialer som en skriftfamilie. Resultatet ble flere skriftfamilier skapt av studenter, inspirert av floraen, faunaen og særtrekkene ved Singapore Botanic Gardens. De beste initialene ble trykket i boken A Garden For All, utgitt av forlaget Epigram Books i Singapore.
The Recognition
About the A' Design Award i Sølv
A Garden for All Typedesign er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. A Garden for All Typedesign forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. A Garden for All Typedesign er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Original Drops Caps were inspired on natural elements found in the Singapore Botanic Gardens, Singapore First UNESCO World Heritage Site.
- Dimensions & Packaging
- Variable dimensions.
- Tags
- Botanical Garden Singapore, Original Drop Cap Design, Typography, Education, ADM, NTU.
- Production Technology
- This project originated as part of a teaching assignment in the course 'Typography III'. It is an industry oriented assignment whose outcome is the publishing of the produced typographical works, emulating a real design commissioned scenario. To this effect, a group of students from 'Typography III' course from the School of Art, Design and Media (ADM), were invited to collaborate with Epigram Books under the Creative Direction of Associate Professor Danne Ojeda. Students conducted field research in Singapore Botanic Gardens, after which they created original Drop Caps in the form of contemporary illustrated type designs for the book 'A Garden for All'.
- Design Challenge
- To find a unique design direction that will respond to the research abstract, to design and develop a coherent typographical system that carries the essence of the various features of the Singapore Botanical Gardens.
- Research
- To design Drop Caps typographic prototypes, that depict the variety and richness of the Singapore Botanic Gardens, flora, fauna, and any other relevant elements found in situ. This is Singapore First UNESCO World Heritage Site.
- Inspiration
- TYPOlogy is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design DROP CAPS as a font family (See images and attached PDF). The outcome was multiple font families created by students and inspired by the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best of the best DROP CAPS were printed in the book A GARDEN FOR ALL, published by the prestigious editorial Epigram Books in Singapore (See the last part of the PDF attached with the chapters of A GARDEN FOR ALL, with the original DROP CAPS designed for this book).
- Project Duration
- The project TYPOLogy: A Garden for all, latest 8 weeks in total. It took place in Singapore, from September to November 2022.
- Operation Flow
- The Drop Caps are used in the different sections of the book 'A Garden for All', published by Epigram Books, Singapore.
- Patents
- The copyright rests with the authors.
- Team Members
- Creative direction of Danne Ojeda.
- Image Credits
- All design/authors of the Drop Caps and Epigram Books, Singapore
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