Antonia Skaraki · CLIENT: Twins Trade
A design that reflects the enthusiasm, happiness and good mood that Hola! Espirito represents. Vivid colours and a kaleidoscope effect are the features that describe each flavour and create a clear representation of the ingredients, therefore making it easy for the consumer to make his choice. A positive mood was in mind while creating the design, one that reflects the positive state of the consumers.
Press Kit
- Unique Properties
- Hola! Espirito was designed to reflect its content. Blue Lagoon cocktail is yellow and blue, Mojito is yellow and green. As the ingredients of each cocktail have a universally accepted color palette, the design for each Hola! Espirito cocktail has a specific color code in a way that it gives a quick but clear impression of what its ingredients are.
- Dimensions & Packaging
- height 230mm x diameter 50mm
- Tags
- Hola! Espirito, Packaging, Bottle, Cocktail, Design, Ready to drink
- Production Technology
- Glass bottle with a crown cap that features a shrink sleeve label.
- Design Challenge
- The vibrancy and youthfulness that characterizes cocktail making and consumption should be evident in the label. For this to be achieved both the design and production aspects should ensure a colorful and playful result.
- Project Duration
- The Project Started in November 2020 and finished in March 2021 in Athens.
- Operation Flow
- A ready to drink bottled cocktail allows for the consumer to easily obtain it from any convenience store and enjoy it in the beach, the park or to bring it along on a trip.
- Inspiration
- Searching the depiction of wild excitement and the freedom it ensues led us deep into the jungle, where symbolisms have a simple yet powerful presence. Soon enough our design started following the colorful wisdom of nature, where the exotic ferociousness of an animal is beamed across other species with a specific set of color tones to signal its preset characteristics.
- Image Credits
- Antonia Skaraki
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