Baohua Xie - Beyond Design Co., Ltd · CLIENT: Time Fengjun Entertainment
Tfboys is a logo designed for a Chinese idol group formed by three young performers, also known as The Fighting Boys. The letters T, F and B are combined into a solid triangle drawn in one continuous stroke. The triangle stands for strength, growth and protection, and reflects the positive and brave image of the group. A tower like shape gives the mark a distinct character. The design is simple, modern and easy to understand for international audiences. The logo is also produced in stainless steel.
Press Kit
- Unique Properties
- TF boys is a popular Idol combination, makes up by three young boys , known as the THE FIGHTING BOYS. T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Dimensions & Packaging
- T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Tags
- stars , Logo , design , brand , TFB
- Production Technology
- stainless steel Metal Material
- Design Challenge
- This project commands the attention of China and it have to meet a lot of people's requirements. We communicated the ideas back and forth. we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.
- Project Duration
- The project started in April 2016 in Chengdu and finished in August 2016 in Beijing, and was exhibited in gymnasium in August 6 2016.
- Operation Flow
- The logo be designed by Xie Baohua,it took him around 4 months to hammer out.The logo be released on Aug 6,2016 in Beijing and get over 200 million online reviewers which gains good social response.
- Research
- At the beginning we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters very well,the design keeps consistent with the brand conception.There are ten thousands of triangles in the world,we choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,oblique angle processing,logo angles constant.
- Inspiration
- This logo designes for a popular Chinese idol group consisting of three young boys,named THE FIGHTING BOYS.It needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters ,the design keeps consistent with the brand conception.We choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,logo angles constant.
- Patents
- Copyright are retained by TF company and their relevant products sell well.
Press releases are available in 1 languages.