Goud Meubels · 2019
Reverse Klok
- A' Design Award in Goud 2019 in Meubels
- CLIENT: Mattice Boets
- Estimated Number of Design Views: 56,916
- Verification code 16D97D4331 · Verify this award
Colors
About Reverse Klok
Terwijl de tijd voorbij vliegt, zijn klokken hetzelfde gebleven. Reverse is geen gewone klok, het is de omkering, een minimalistisch klokontwerp met subtiele veranderingen waardoor het uniek is. De naar binnen wijzende hand draait in de buitenste ring om het uur aan te geven. Het naar buiten wijzende handje staat alleen en draait om de minuten aan te geven. Omgekeerde is gemaakt door alle elementen van een klok te verwijderen behalve de cilindrische basis, van daaruit nam de verbeelding het over. Dit klokontwerp is bedoeld om u eraan te herinneren de tijd te omarmen.
About the A' Design Award in Goud
Reverse Klok is winnaar van de A' Design Award in Goud, een immens prestigieuze erkenning die wordt toegekend aan eersteklas, schitterende en uitmuntende ontwerpen. Winnaars in Goud zijn uiterst innovatieve, zeer visionaire en glamoureus verblindende creaties die het genie, de wijsheid en de bekwaamheid van hun ontwerpers weerspiegelen. Reverse Klok wordt verwacht een zeer geprezen, trendzettende en monumentale uitvinding te zijn die ongekende waarde levert. Dit ontwerp dat de A' Design Award in Goud heeft gewonnen, is een spectaculair, gerespecteerd project dat enorm baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Reverse Klok wekt intense gevoelens van verlangen, roept passie op, moedigt creativiteit aan en fascineert ons.
Press Kit
- Unique Properties
- Reverse is a minimalistic and unordinary clock design with subtle changes making it one of a kind. The little hand moves by the outer edges of the clock and points to the hour while the middle one pivots in the center and points to the minutes. It's simple, yet different.
- Dimensions & Packaging
- Ø 420 x 30 mm
- Tags
- clock, reverse, accessoires, homeware, innovation, interior, furniture, furnishings, time, home
- Production Technology
- The two hands of the clock are driven by a quartz clock mechanism with two axes. The minute hand is driven by the inside axel. The outer shell is made out of two visually invisible rings that form a bearing. This mechanism combined with the inside gears allows the outer ring and the hour hand to rotate but also gives the impression that the outer ring is static.
- Design Challenge
- Coming up with an idea of a clock design that's original, interesting and different was challenging. I started from the basic shape most clocks are made of, a cylinder so that the clock would still be easily recognizable. Then I decided to remove all elements of a clock except the cylindrical base and started imagining what a clock could be. I tried to incorporate all the elements of the original clock design but in a slightly different way, resulting in a design that looked mostly the same but at the same time was entirely different and unique.
- Research
- This clock design was a personal experiment in which my goal was to design a clock that's visually appealing and different from all others, a clock that lets people embrace time. This unusual perspective created inspiring insights into what a clock could be.
- Inspiration
- While time flies by, clocks have stayed the same. Most clocks have the same look and feel, there's very little difference in their designs. Why? Isn't it time to see some change? These questions inspired the concept Reverse.
- Project Duration
- The project was designed and completed in March 2016 in Hasselt, Belgium, and was online publicized on Yanko Design on May 2, 2018, and on Gooood on May 9, 2018, as well as various others.
- Operation Flow
- The hand facing inward rotates inside the outer ring to indicate the hour. The little hand facing outward stands alone and rotates to indicate the minutes. It's the reversal of the ordinary clock design.
- Patents
- Registered at BOIP (Benelux-Bureau of Intellectual Property). No. 109099. Mattice Boets. Filed on 26-12-2017.
