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Hello Future Utstillingsstand by Nicoletta Santini

Hello Future Utstillingsstand by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award i Jern in Interiør, Butikk- og Utstillingsdesign Competition Category.


JernInteriør· 2020

Hello Future Utstillingsstand

by Nicoletta Santini

Client: BD Expo S.R.L.

A' Design Award i Jern Winner in Interiør Category

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Verified Award Winner

Verify Award Status for #103296

Colors

The Design

About Hello Future Utstillingsstand

"Less is more" er filosofien, som inspirerte prosjektet til dette moderne og minimale utstillingsstativet. Enkelhet kombinert med funksjonalitet og emosjonell forbindelse var konseptene bak denne designen. Den futuristiske formen på strukturen kombinert med de forenklede linjene i skjermene, for eksempel utvalget av utstilte produkter og grafikk og kvaliteten på materialer og etterbehandling, definerer dette prosjektet. I tillegg til dette er illusjonen om en annen port på grunn av endringene i synspunktet elementet som gjør dette standpunktet unikt.

The Recognition

About the A' Design Award i Jern

Hello Future Utstillingsstand er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Hello Future Utstillingsstand forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Hello Future Utstillingsstand respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged.
Dimensions & Packaging
This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
Tags
Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
Production Technology
The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers.
Design Challenge
The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
Research
The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
Inspiration
Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more".
Project Duration
The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
Operation Flow
The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.

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