Gull Interiør · 2020
Beauty United Space Salong Interiørdesign
- A' Design Award i Gull 2020 in Interiør
- CLIENT: DDDD Creative Company
- Estimated Number of Design Views: 36,437
- Verification code 607667266D · Verify this award
Colors
About Beauty United Space Salong Interiørdesign
Beauty United Space er en hår- og skjønnhetssalong i Wuhan, Kina. Interiøret dekker omtrent 220 kvadratmeter og samler hårklipp, styling og sminketjenester på ett sted. Hovedfargene i merkevareidentiteten deler inn områdene og skaper sterke fargekontraster. Abstrakte elementer fra en buss brukes som tema gjennom hele rommet. Materialene inkluderer prefabrikkerte terrazzopaneler, sementfliser, speilblankt og børstet rustfritt stål samt formstøpte plaststoler. Interaktive områder og produktutstillinger hjelper besøkende med å forstå merkevaren.
About the A' Design Award i Gull
Beauty United Space Salong Interiørdesign er vinner av A' Design Award i Gull, en enormt prestisjefylt anerkjennelse som tildeles førsteklasses, praktfulle og enestående design. Gullvinnere er usedvanlig nyskapende, visjonære og glamorøst blendende skaperverk som gjenspeiler designernes geni, visdom og dyktighet. Beauty United Space Salong Interiørdesign forventes å være en høyt rost, trendsettende og monumental oppfinnelse som gir enestående verdi. Dette designet, som har vunnet A' Design Award i Gull, er et spektakulært, respektert prosjekt som i høy grad gagner og flytter grensene for kunst, vitenskap, design og teknologi. Beauty United Space Salong Interiørdesign skaper intense følelser av begjær, vekker lidenskap, oppmuntrer til kreativitet og fascinerer oss.
Press Kit
- Unique Properties
- The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
- Dimensions & Packaging
- About 220 square meters.
- Tags
- Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
- Production Technology
- Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
- Design Challenge
- The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
- Research
- Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
- Inspiration
- The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
- Project Duration
- The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
- Operation Flow
- B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
- Image Credits
- Photographer: Sensor Images
