Renata-A Sjampoemballasje by Hsiao Che Hou

Renata-A Sjampoemballasje by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 A' Design Award i Sølv in Emballasjedesign Competition Category.

SølvEmballasje· 2021

Renata-A Sjampoemballasje

by Hsiao Che Hou

Client: Renata

A' Design Award i Sølv Winner in Emballasje Category

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Verified Award Winner

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Colors

The Design

About Renata-A Sjampoemballasje

Renata-A er en sjampoflaske designet for et hårpleiemerke. Flaskekroppen er laget av et biobasert materiale produsert fra kasserte testilker samlet inn fra tebønder i Taiwan. Materialet erstatter 40 prosent av petrokjemisk plast og bidrar til å redusere karbonutslipp. Flasken er like holdbar som konvensjonelle plastbeholdere, kan resirkuleres og frigjør ikke giftige stoffer i jorden etter forbrenning. Emballasjen inneholder en sjampo laget med kinesiske urteekstrakter, og designet gjenspeiler temaet gjenfødelse.

The Recognition

About the A' Design Award i Sølv

Renata-A Sjampoemballasje er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Renata-A Sjampoemballasje forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Renata-A Sjampoemballasje er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
Dimensions & Packaging: 8cm x 3.5cm x 16cm
Tags: Package Design, Visual Design, Brand Design
Production Technology: PLA(Biomass Plastics) / HDPE / Paper
Design Challenge: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
Research: RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
Inspiration: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.

"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand!
Project Duration: 2019 in Taoyuan / Taiwan
Operation Flow: NA
Patents: NA
Team Members: NA
Image Credits: DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU