Mr.Penguin Teemballasje by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronse in Emballasjedesign Competition Category.

BronseEmballasje· 2021

Mr.Penguin Teemballasje

by Xianfeng Wu

A' Design Award i Bronse Winner in Emballasje Category

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Verified Award Winner
Verify Award Status for #123302

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mr.Penguin Teemballasje

Mr. Penguin er en teemballasjedesign formet som en pingvin. Beholderen er laget av et glassaktig materiale, slik at den kuleformede, oransje puer-teen inni forblir synlig. Et mykt trelokk og et skjerf i stoff gir emballasjen et avslappet og moteriktig utseende. Ved å snu lokket avdekkes pingvinkarakterens ansikt. Formen beveger seg bort fra tradisjonell teemballasje og har som mål å appellere til yngre drikkere av kinesisk te. Den tomme beholderen kan gjenbrukes som en oppbevaringskrukke eller en vase. Hver enhet måler 106 x 106 x 240 millimeter.

The Recognition

About the A' Design Award i Bronse

Mr.Penguin Teemballasje er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Mr.Penguin Teemballasje forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Mr.Penguin Teemballasje tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
Dimensions & Packaging: 106mmX106mmX240mm
Tags: Penguin, tea packaging, water tank, life, leisure
Production Technology: Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
Design Challenge: In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
Team Members: Wu Xianfeng