Rooeein Filteremballasje by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award i Bronse in Emballasjedesign Competition Category.
BronseEmballasje· 2022
Rooeein Filteremballasje
Client: Rooeein Filters Co.
A' Design Award i Bronse Winner in Emballasje Category
Verified Award Winner
Verify Award Status for #140076The Design
About Rooeein Filteremballasje
Rooeein er en emballasjedesign for bilfiltre til luft og olje. Emballasjen benytter en grønn fargepalett og et bilde av et blad. Bladet refererer til naturen, der blader bidrar til å rense luften, på samme måte som et filter renser luften til en motor. Den overordnede visuelle ideen stammer fra bildet av en vei som går gjennom en tett skog, og det samme bildet formet den fargerike merkevareidentiteten. Designet bidrar til at produktet skiller seg ut i butikkmiljøet. Bladkonseptet ble også benyttet i merkevarens markedsførings- og reklamemateriell.
The Recognition
About the A' Design Award i Bronse
Rooeein Filteremballasje er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Rooeein Filteremballasje forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Rooeein Filteremballasje tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is one of the most successful projects we have in our portfolio.
Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues. - Dimensions & Packaging
- This project has a great variety of dimensions
- Tags
- Filters, Air and Oil, Industrial Packaging, Creative Design
- Production Technology
- All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
- Design Challenge
- The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
- Research
- The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
- Inspiration
- Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
- Project Duration
- This project was start at Oct 2019 and ended on Dec 2021
- Operation Flow
- this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
- Patents
- Copyright 2022 Rooeein co. All right reserved.
- Team Members
- Design Director: Iman Ale Mozaffar
Creative Director: Matin Mirzaei - Image Credits
- Photographer: Iman Ale Mozaffar
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
