Pet Pet Merkeprodukter by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 A' Design Award i Sølv in Emballasjedesign Competition Category.
SølvEmballasje· 2023
Pet Pet Merkeprodukter
Client: Pet Pet
A' Design Award i Sølv Winner in Emballasje Category
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- Verified Award Winner
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The Design
About Pet Pet Merkeprodukter
Hvert menneske og hvert kjæledyr har sin egen identitet, sine egne særegne elementer og karakteristikker. Hvert kjæledyr har sin egen personlighet, karakter, følelser og behov. Med en behagelig pop-stemning, rene linjer, former, design og infografikk, skapte designet et avtrykk av et forhold fullt av kjærlighet. Følelser ledet designet til å fange uttrykket av et øyeblikk og skape dets avtrykk, dets identitet. Designet beveger seg innenfor pop art, fordi enkelhet også er dets signatur.
The Recognition
About the A' Design Award i Sølv
Pet Pet Merkeprodukter er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Pet Pet Merkeprodukter forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Pet Pet Merkeprodukter er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a pleasant pop mood, clean lines, shapes, designs, and infographics, the design team made the imprint of a relationship full of love. Emotions led them to immobilize the expression of a moment and create its imprint, its identity. The design moves in terms of pop art, because simplicity was also the design signature.
- Dimensions & Packaging
- Plastic doypack Width 140mm x depth 60mm x Height 210mm
- Tags
- Rebranding, packaging design, packaging, pets
- Production Technology
- The materials use for the packaging are plastic doypacks.
- Design Challenge
- The hardest part of our creative procedure was to find a way to print with the least colors possible for any given product code and achive a variety of products with distinct differences between them.
- Research
- For this project there was no research.
- Inspiration
- The design team heard melodies everywhere, but the melody they loved more than any other, was the bark of a dog. It accompanied the team, entertained them, gave them so much joy. The sound of a dear friend. So powerful and with so much love, that they wanted to give him his own note, his own signature, his identity!
- Project Duration
- The project started in September 2021 in Athens and finished in December 2021 in Athens, and was for sale in pet stores and super markets in February 2022.
- Operation Flow
- After the brands packaging redesign the new packages had a better optical impact to the clients.
- Team Members
- Creative Director - Antonia Skaraki
Art Director - Valia Alousi - Image Credits
- Image #1: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #2: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #3: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #4: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #5: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
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