Delpasand Svart te-emballasje by Mohammadreza Eslamparast

Delpasand Svart te-emballasje by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award i Jern in Emballasjedesign Competition Category.

JernEmballasje· 2025

Delpasand Svart te-emballasje

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award i Jern Winner in Emballasje Category

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Verified Award Winner

Verify Award Status for #156274

View at A' Design Award Press Release Award Badge

Colors

The Design

About Delpasand Svart te-emballasje

Delpasand er en emballasjedesign for svart te. Sortimentet omfatter Ceylon-te, tilbudt som aromatisk og original, samt iransk te. Svart ble valgt som hovedfarge fordi den samsvarer med fargen til tørkede teblader. Flate illustrasjoner av en tekanne og en teplantasje viser opprinnelsen til hvert produkt. En bonde, en elefant og et tempel representerer Ceylon, mens gårdsscener representerer Iran. Klare og distinkte farger hjelper kjøpere med å skille variantene fra hverandre i hyllen. Hver eske er offsettrykt på kartong med preging.

The Recognition

About the A' Design Award i Jern

Delpasand Svart te-emballasje er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Delpasand Svart te-emballasje forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Delpasand Svart te-emballasje respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging: Width 120 mm x Depth 80 mm x Height 200 mm.
Tags: Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology: Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge: Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research: Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration: A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration: April - May 2022, Tehran, Iran
Operation Flow: To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits: Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.