Vegetable Cooking Oil Matolje-emballasje by Jeff Wu is a highly esteemed winner of the very prestigious 2025 A' Design Award i Jern in Emballasjedesign Competition Category.
JernEmballasje· 2025
Vegetable Cooking Oil Matolje-emballasje
by Jeff Wu
A' Design Award i Jern Winner in Emballasje Category
Verified Award Winner
Verify Award Status for #165336The Design
About Vegetable Cooking Oil Matolje-emballasje
Boktekst: Vegetabilsk matolje er en emballasjedesign for spiselig vegetabilsk olje. Beholderen er en pappeske laget av lavkarbon- og resirkulerbare materialer. Materialet holder oljen fersk og bidrar til å beskytte produktkvaliteten. Esken er lett og går ikke lett i stykker, noe som reduserer belastningen under transport. Den firkantede formen gjør det enkelt å stable under lagring og transport. Grønne blader og produktet danner et uendelighetssymbol på forsiden. Området for produktnavnet har et tydelig oppsett slik at informasjonen er lett å lese.
The Recognition
About the A' Design Award i Jern
Vegetable Cooking Oil Matolje-emballasje er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Vegetable Cooking Oil Matolje-emballasje forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Vegetable Cooking Oil Matolje-emballasje respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1. Packaging materials are low-carbon, environmentally friendly and recyclable.
2. New materials perform well in keeping food fresh, ensuring product quality to a greater extent.
3. Lightweight and unbreakable transportation characteristics: The material is light and reduces the transportation burden.
4. Packaging design for easy stacking: The square packaging shape makes it more convenient for storage and transportation.
5. Carton packaging is completely different from traditional oil bottles, - Dimensions & Packaging
- Width 70mm x Depth 70mm x Height 230mm
- Tags
- Low carbon and environmentally friendly packaging, vegetable edible oil
- Production Technology
- Paper box
- Design Challenge
- The biggest challenge of this project is to choose suitable packaging materials and how to embody the concept of low-carbon and environmental protection from a design perspective.
- Research
- The project adopts the concept of low-carbon and environmental protection, so we started with the selection of packaging materials. Through experiments, we believe that this paper box form is very suitable for the project concept. The new paper box oil material has the following advantages:
Low carbon, environmentally friendly and recyclable; Superior preservation effect; Lightweight and non fragile transportation characteristics; Easy to stack packaging design; Through innovative design and materials, our vegetable edible oil packaging not only stands out visually, but also seeks novelty and change in functionality. - Inspiration
- The packaging design is adopted, highlighting the concept of "lightness". The green leaves and products in the picture form an infinity symbol "♾", symbolizing the low-carbon and environmentally friendly concept of the product. The overall design is light and natural, the packaging itself is easy to carry and use, and the material can be recycled well. The product name area adopts a functional design language to make the information easy to identify.
- Project Duration
- The project started in July 2013, with a design cycle of one month. After completion, the finished product will be launched in September
- Team Members
- Creative Director: Jeff Wu . Juan ying Zheng
Graphic Design: qion Wu
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