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Panlong Tiandi Mtpt Butikk by Minghong Ou

Panlong Tiandi Mtpt Butikk by Minghong Ou is a highly esteemed winner of the very prestigious 2025 A' Design Award i Bronse in Interiør, Butikk- og Utstillingsdesign Competition Category.


BronseInteriør· 2025

Panlong Tiandi Mtpt Butikk

by Minghong Ou

Client: ImSD

A' Design Award i Bronse Winner in Interiør Category

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The Design

About Panlong Tiandi Mtpt Butikk

Dette prosjektet er lokalisert i Panlong Tiandi, i den nordøstlige delen av Xujing Town, Qingpu-distriktet, Shanghai. Rommet kombinerer den dype kulturarven fra Panlong gamle by med karakteristikkene til Mtpt-produktene, ved å bruke materialer, former, lyder og lys og skygge for å viske ut grensene mellom innendørs og utendørs, kunstig og naturlig, med temaet Berøre naturen, slik at naturens skjønnhet trer inn i rommet og det oppnås en symbiotisk fusjon mellom arkitektur og landskap.

The Recognition

About the A' Design Award i Bronse

Panlong Tiandi Mtpt Butikk er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Panlong Tiandi Mtpt Butikk forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Panlong Tiandi Mtpt Butikk tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Centered around the project's core concept and the texture of the water town environment, we understand the symbiotic relationship between outdoor experiences and the natural environment. It has a morning glory-shaped sound installation. It draws people into a mysterious world of sound and light, allowing them to touch the sounds of nature in an unprecedented state, bringing people closer to nature.
Dimensions & Packaging
Width 14100mm x Depth 8400mm x Height 4100mm
Tags
"sound, installation, symbiosis, retail, micro-cement"
Production Technology
The space overall adopts raw wood and micro-cement materials to create a basic natural atmosphere indoors, blending seamlessly with the water town scenery through large floor-to-ceiling windows, allowing natural elements to run through and flow freely between indoors and outdoors.
Design Challenge
The most difficult part of this design was the sloping wooden planks above the display area. The thickness of the board is only 20mm. It hangs in the air and will not deform. Solution: Use aluminum alloy frame internally and wood veneer on the surface.
Research
The design of retail stores has been the subject of considerable research in disciplines such as marketing and consumer behavior. In this project, through the methods of dialogue, tropes and defamiliarization, we create a space that already exists in memory but is not yet fully present in reality. We hope that customers can have a different experience and give the retail design a new look. For example, tropes are used to represent abstract streams, ponds, and forests of light.
Inspiration
Inspired by my experience of hiking outdoors, I wanted to integrate outdoor forests, streams, ponds, stones, mountain huts and sounds into this space to blur the boundaries between indoors and outdoors, artificial and natural, with the theme of "Touching Nature", allowing the flexible beauty of nature to flow freely within the space and achieving a symbiotic fusion between architecture and landscape.
Project Duration
The project started in June 2024 in Shanghai and finished in November 2024 in Shanghai
Operation Flow
We designed a sound installation in this space. We collect outdoor water sounds, bird sounds, wind sounds, etc., to increase the interaction between people and nature.

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