Greentown Begonia Interiørdesign for utstillingssenter by Serendipper is a highly esteemed winner of the very prestigious 2026 A' Design Award i Bronse in Interiør, Butikk- og Utstillingsdesign Competition Category.
BronseInteriør· 2026
Greentown Begonia Interiørdesign for utstillingssenter
by Serendipper
Client: Serendipper
A' Design Award i Bronse Winner in Interiør Category
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- Verified Award Winner
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The Design
About Greentown Begonia Interiørdesign for utstillingssenter
Greentown Begonia er et interiørdesign for et utstillingssenter i Zhengzhou, Kina. Prosjektet dekker omtrent 2 500 kvadratmeter. Temaet er begoniaens blomstring, inspirert av en historisk skikkelse fra Guanhutun-distriktet. Valnøttfinér setter en varm tone, mens glassert glass, stein og rustfritt stål i kobberimitasjon tilfører tekstur. Gulv i svart og hvit marmor understøtter en vintage-atmosfære. Begoniarødt, påfuglgrønt og gull danner en lagdelt fargepalett. Funksjonelle soner omfatter kunstutstillingsområder, møterom og utsiktsområder.
The Recognition
About the A' Design Award i Bronse
Greentown Begonia Interiørdesign for utstillingssenter er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Greentown Begonia Interiørdesign for utstillingssenter forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Greentown Begonia Interiørdesign for utstillingssenter tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Soft furnishings extend the story throughout the space. The theme of the bloom of begonia is further enriched and integrated, permeating the atmosphere with warmth and inclusivity, while the carefully selected materials create a luxurious visual experience.
- Dimensions & Packaging
- The project covers an area of approximately 2,500 square meters.
- Tags
- Crabapple Blossom, Luxury, Wood Veneer, Glazed Tile, Luxury Stone
- Production Technology
- The walnut veneer sets a warm tone, while materials such as glazed glass, luxury stone, and faux copper stainless steel emphasize the luxurious texture. Inside, the black and white marble flooring enhances the overall vintage atmosphere. The rich hues of begonia red, peacock green, and opulent gold harmonize within an inclusive ambiance, creating a multi layered, ceremonial feel that gives the space a refined and elegant character.
- Design Challenge
- During the early design phase, designers and technicians conducted multiple rounds of refinement and model adjustments, testing installation conditions based on site-specific circumstances. Notably, the monumental crabapple blossom installation ultimately achieved its desired effect through coordinated collaboration among all parties involved.
- Research
- Greentown Begonia Center blends modern design with classical elegance, reinterpreting the core principle of Shanghai style design: inclusive, innovative, and integrated.Drawing inspiration from a great historical figure from Guanhutun in Zhengzhou, the designer incorporated his favorite begonia flower into the design.
- Inspiration
- Drawing inspiration from the story of a revered figure from Zhengzhou Guantutun district, the designers incorporated his beloved crabapple blossoms into the design. By blending contemporary design with classical refinement, this project reinterprets the core essence of Shanghai design inclusivity and innovative fusion
- Project Duration
- This project is located in Zhengzhou, China, with design completion scheduled for March 2025.
- Operation Flow
- The purpose of interior soft furnishings design lies in unlocking greater spatial potential. Through the interplay of light and shadow reflections, the design crafts an enduringly elegant sensory experience. Within a serene yet understated ambiance, it meticulously balances the dimensions of functional zones, including cultural and creative art display areas, meeting spaces, and scenic viewing areas, endowing each space with a distinct sense of presence and privacy.
- Team Members
- Lei Dong, Liyuan Zhang, Qi Li
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