Dizayini ya Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha ndi Akbank T.A.S ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mawonekedwe, Kulumikizana ndi Zokumana ndi Ogwiritsa Ntchito.
SilivaMawonekedwe· 2021
Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha
ndi Akbank T.A.S
Kasitomala: Akbank
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Mawonekedwe
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #114208Kapangidwe
Za Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha
Akbank ATM ndi chowonetsera chozikidwa pa intaneti chomwe chinapangidwira makina oyendetsa ndalama okhaokha. Chowonetserachi chimasonyezedwa pazenera za mapikiselo 1024 mwa 768 ndipo chimathandizira zilankhulo zingapo, kuphatikizapo Chingerezi, Chijeremani, Chirasha ndi Chifalansa. Dashboard yamunthu payekha imasonyeza zomwe zilipo malingana ndi machitidwe a wogwiritsa ntchito ndi mitundu ya zisankho zachuma. Makonzedwe osavuta ndi zidziwitso zomveka bwino zimathandiza ogwiritsa ntchito kutsatira sitepe iliyonse. Njira yofanana ndi ya foni imagwiritsa ntchito zochitika zodziwika bwino, ndipo kucita malonda pafupipafupi kumatenga masekondi pafupifupi khumi ochepera kuposa kale.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Akbank ATM Primary Function: Chowonetsera cha Makina Oyendetsa Ndalama Okhaokha ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Automated-Teller-Machine experience is one of the pillars for the journey of Akbank of being the future of banking with seamless omnichannel experiences and taking digital transformation to the next level in all areas. It is aimed to be the preferred and recommended cash transaction center that everyone can use the mobile like experience with a smart personalized dashboard based on behavior patterns of users and offers based on their financial decision models.
- Miyezo ndi Kuphimba
- 1024px X 768px screens within an Automated-Teller-Machine device
- Zizindikiro
- Banking, Personalized Experience, Smart Banking, Social Banking, Future-Proof Banking, Rewarding Banking
- Teknoloji Yopangira
- The design was developed as web-based with multiple language options like English, German, Russian, French, etc.
Design Tools: Sketch, After Effects, Principle, Photoshop, Invision, Zeplin
Development tools: React.js, JavaScript, HTML5, CSS3, Java, Node.js - Vuto la Dizayini
- While working away from the physical device and its environment, designing a digital experience within an actual environment is such a sophisticated challenge. Also, during the design process, another issue was ambiguous conditions of physical environments and their impact on users. The physical environments of Automated-Teller-Machines were visited to observe the routines of users and to understand better.
- Kafukufuku
- With a human-centric approach, through a future-proof and mobile-like experience, it is aimed to support a broad range of user types and serve their needs. To achieve this, it was not only benefited from a wide range of research methods but also used data and user behavior patterns to drive design decisions. Moreover, several user testing sessions like A/B testing, usability testing, and accessibility testing were conducted to validate the hypothesizes during the prototyping period.
- Chilimbikitso
- The starting question was "How to Design Automated-Teller-Machines in a revolutionary way?". Although the number of monthly usage of Akbank ATM is around 19 million, its experience was outdated and inefficient. While the cash-centric Automated-Teller-Machine experience is still relevant in Turkey, Akbank defines the future of their experience as an important touchpoint, by considering its evolution.
- Nthawi ya Polojekiti
- The project's process started in March 2019, in Istanbul. The first release was in 2020. It is still an ongoing journey with design updates and user feedback.
- Mdondomeko ya Ntchito
- Akbank designed a new experience of Automated-Teller-Machines with the mission of being future proof and sought to leverage new and old technologies to pioneer future banking. Financial clarity is provided through simple and insightful designs using data and customer insights. With the new mobile-like approach, users feel more personal via familiar interactions, the smoother and self-sufficient experience. Also, the average length of transactions is less by approximately ten seconds.
- Petensi
- Copyrights belong to Akbank T.A.Ş, 2020.
- Mamembala a Gulu
- Dilara Gül
Gizem Öncü
Ayhan Arslan
Anıl Emmiler
Mete Eraydın
Itır Akel
Akbank Design and Development Team
R/GA London Team - Mwini Zithunzi
- Image #1: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #2: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #3: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #4: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Image #5: Illustrator Akbank Design Studio, Akbank ATM, 2020.
Video Credits: Illustrator Akbank Design Studio, Akbank ATM, 2020
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
