Dizayini ya Meet Rebrand Chizindikiro ndi Mengchao Wu, Hao Li and Sijia Zhang ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.
SilivaZithunzi· 2021
Meet Rebrand Chizindikiro
ndi Mengchao Wu, Hao Li and Sijia Zhang
Kasitomala: Meet
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Zithunzi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #115712Kapangidwe
Za Meet Rebrand Chizindikiro
Meet ndi malo odyera nyama zaku Korea omwe amayang'ana achinyamata. Ntchito yamakasitomala ku Mengchao, Hao ndi Sijia ndikupanga luso komanso mawonekedwe kuti awonetse chithunzi chowoneka bwino komanso kulimbikitsa nyama zosiyanasiyana. Maonekedwe a nyama pa grill amawonetsa ma geometries mwachilengedwe. Lingaliro ili limawatsogolera ku gawo lalikulu la lingaliro, kulumikiza nyama zosiyanasiyana, nsomba zam'madzi ndi ndiwo zamasamba ndi ma geometries odziwika. Kuphatikizika kwamawonekedwe osiyanasiyana ndi mawonekedwe kumapatsa ma geometries kusewera komanso kutentha komaliza.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
Meet Rebrand Chizindikiro ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Meet Rebrand Chizindikiro akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Meet Rebrand Chizindikiro ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Meet is a Korean barbecue restaurant targeting young people. Our commission is to create an art direction and visual identity to express the vivid brand image and promote the various meats.
- Miyezo ndi Kuphimba
- Business card: 88.9mm by 50.8mm
Punch card: 20mm by 260mm
Menu:215.9mm by 289.56mm; 107.95mm by 289.56nn
Various sticker sizes - Zizindikiro
- Branding, Graphic Design, Visual Identity, BBQ, Food
- Teknoloji Yopangira
- Adobe suite, Video Production, Printing, Package Design
- Vuto la Dizayini
- How to turn the strong emotional/physical feeling we get from bbq into a consistent but flexible visual language.
- Kafukufuku
- Our research included 3 parts
1. Communications with the client.
2. Feeling research. we ate a lot of bbq(lol) to immerse ourselves in the emotion which bbq can directly convey. Moodboard is the result of this part. in the moodboard.
3. visual research. - Chilimbikitso
- The shapes of meats on the grill naturally present geometries, beef tongue as circle, pork neck as rounded rectangle, and beef rolls as cylinder. This idea leads us to the milestone of our concept, connecting different meats, seafoods and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch. We also take advantage of the most basic graphical element - grid, to represent grills, which is unexpected but also reasonable.
- Nthawi ya Polojekiti
- 3 mouths
Executed in NYC and shanghai - Mdondomeko ya Ntchito
- This project started with a conversation with the client. Through the conversation, we find out the ethos of the brand. Through further conversation and research, we gathered more information about the tone and language of Meet. Base on that, we developed the look and feel for Meet. Then, we apply this visual language to applications around this brand.
- Mamembala a Gulu
- Mengchao Wu
Hao Li
Sijia Zhang - Mwini Zithunzi
- Art Direction: Formoj
Graphic Design: Mengchao Wu & Hao Li & Sijia Zhang
Animation: Hao Li
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
