Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2021 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mkati mwa Nyumba ndi Mawonekedwe Competition Category.
BronzeMkati· 2021
Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba
Client: Studio Tali Gotthilf
Mphoto ya Bronze ya A' Design Award Winner in Mkati Category
Verified Award Winner
Verify Award Status for #119863The Design
About Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba
Malo odyelera m'chilengedwe cha ntchito ya ukadaulo wapamwamba kum'mwera kwa Israeli, amapereka mwayi wothawira chikhalidwe cha ofesi wa tsiku ndi tsiku kupita kumalo opumulira popanda kuchoka m'nyumbayi. Mapangidwe ake anachokera ku masitayilo atatu: Pop Art, Art Deco ndi Modern, ophatikizidwa kukhala uthenga umodzi wowoneka wa zosangalatsa. Mapangidwe a malowa akugwirizana ndi makhalidwe a kampaniyo: kulimba mtima ndi kulota. Njira yoyenda kuchokera pakhomo imatsogolera mlendo kupita mu njira yotalika mamita 40, yomwe imadziwika ndi pansi, denga ndi chowunikira. Kuwala kwachilengedwe kunali chinthu chofunikira chomwe chinaganizidwa.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Pop Modern Design Malo Odyelera a Ukadaulo Wapamwamba amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- An innovative dining experience within a Hi-Tech work environment in Southern Israel, offering escape from everyday office culture to a relaxing get-away without leaving the building.
This space design matches the company values: to dare and to dream.
Axis of movement from the entrance leads the visitor into a 40-meter length corridor, defined by the floor, ceiling and lighting fixture extension. - Dimensions & Packaging
- 1200 Sq.meter space, length 80 meters, width 15 meters, height 6 meters.
- Tags
- A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
- Production Technology
- Metal, glass and wood uniquely combine together and function as definitive wall petitions running the full length of the dining space passageway, creating a sculpture-type room divider.
- Design Challenge
- The large, empty, open space was allocated for dining purpose design during the building construction. This space needed to include an industrial kitchen alongside a dining compound. Natural light was a vital element component taken into consideration, the challenge being a long and narrow space providing light outlets at the extreme ends only. Light compensation was provided in the form of bright neon signs attached to the walls, in addition to the warm Led light fixtures.
The long and narrow shape of the room was dramatized using Art Deco slab dividers, marking the division between corridor and dining areas. - Research
- Design research consisted of planning the number of daily users, calculating the kitchen capacity to provide sufficient dishes, sitting accomodation and time settings. One thousand meals is the limited kitchen capacity, providing for two hundred diners at a time. The company has seven hundred employees with a three-hour lunch break allowance. The research was built upon past documentation from previous company locations.
- Inspiration
- The design theme was inspired by three distinct styles: Pop Art, Art Deco and Modern, combined into a single visual message of recreation.
A hint of the American vintage Diner period is portrayed by neon signs placed casually on the walls, the tall Art Deco dividers extend the entire length of the eatery and combine with the modern concrete floor and wall tiling.
The furniture chosen is of understated design blending amongst the various design statements. - Project Duration
- The project started in February 2019 in Sderot, Israel and finished in February 2020, and was open to the public in February 2021 in response to the pandemic restrictions.
- Operation Flow
- Upon entering, the visitor instantly recognizes the functional layout, with a clearly defined path. The user initially encounters the hand-washing niche, followed by various buffet stations leading to the sitting area. Exit from the dinery is equally practical and defined.
- Team Members
- Head Designer: Tali Gotthilf.
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications - Image Credits
- Photographer: Yanai Deitsch
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