Thirty Years Anniversary Chizindikiro cha Mtundu by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.
ChitsuloZithunzi· 2021
Thirty Years Anniversary Chizindikiro cha Mtundu
Client: Salvita Design
Mphoto ya Chitsulo ya A' Design Award Winner in Zithunzi Category
Verified Award Winner
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About Thirty Years Anniversary Chizindikiro cha Mtundu
Zaka Makumi Atatu za Chikumbutso ndi chizindikiro cha mtundu chopangidwa kukumbukira zaka makumi atatu za ubale wa diplomasi wobwezeretsedwa pakati pa Lithuania ndi Germany. Chizindikirochi chikugogomezera nambala makumi atatu ndipo chikuphatikiza manambala awiriwo ndi mitundu ya mbendera ya dziko lililonse. Pogwiritsa ntchito m'njira zazikulu, ziro imadulidwa, kotero kuti kalembedwe kake kamakhalabe koonekera bwino, mawuwo amakhalabe owerengeka, ndipo chithunzicho chimagwira ntchito ngati chizindikiro cha zithunzi. Pa kapu, chogwirira chimamaliza ziro yodulidwayo. Zizindikiro za mitundu pa nsalu yoyera zimawonjezera kuonekera bwino. Chizindikirochi chimazungulira zochitika za anthu onse ndi kulumikizana.
The Recognition
About the Mphoto ya Chitsulo ya A' Design Award
Thirty Years Anniversary Chizindikiro cha Mtundu ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Thirty Years Anniversary Chizindikiro cha Mtundu akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Thirty Years Anniversary Chizindikiro cha Mtundu amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
- Dimensions & Packaging
- To enhance the visibility of the logo, it was decided to use colored signage on a white background.
- Tags
- Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
- Production Technology
- Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
- Design Challenge
- To create a successful logo expression of the friendship between Lithuania and Germany.
- Research
- Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
- Inspiration
- Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
- Project Duration
- Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
- Operation Flow
- The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
- Image Credits
- Erin Hope Stevens (Copywriter)
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