Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo) by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.

SilivaZithunzi· 2021

Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo)

by Salvita Bingelyte

Client: Salvita Design

Mphoto ya Siliva ya A' Design Award Winner in Zithunzi Category

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Colors

The Design

About Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo)

Diplomatic Relations ndi chizindikiro chopangidwira Kazembe wa Germany ku Vilnius. Kapangidwe kake kakuimira ubale pakati pa Lithuania ndi Germany. Pochita kutengera mbendera zadziko za mitundu itatu, zizindikiro zitatu za "check mark" zinajambulidwa kwa dziko lililonse mu mitundu ya mbendera yake. Zizindikirozi zimayenda ngati mbali ziwiri zofanana, ngati njanji za sitima zomwe zimapatukana kenako zimabweranso pamodzi. Zizindikiro zofiira zaphatikizidwa kuimira ubwenzi ndi umodzi. Chizindikiro chamitundu chikuyikidwa pa chinsalu choyera ndipo chingagwiritsidwe ntchito pa zolembera, zotsatsa zakunja ndi mphatso za makampani. Kubwereza chizindikirochi mu mzere kumapanga kapangidwe (pattern).

The Recognition

About the Mphoto ya Siliva ya A' Design Award

Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo) ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo) akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Diplomatic Relations Primary Function: Kapangidwe ka Chizindikiro (Logo) ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging: To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags: Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge: After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research: A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits: Erin Hope Stevens (Copywriter)