Fondazione Alinari Chizindikiro cha Mtundu ndi Frush Design

Dizayini ya Fondazione Alinari Chizindikiro cha Mtundu ndi Frush Design ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.

SilivaZithunzi· 2021

Fondazione Alinari Chizindikiro cha Mtundu

ndi Frush Design

Kasitomala: Frush | Creative studio

Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Zithunzi

41,261

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #125706

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Fondazione Alinari Chizindikiro cha Mtundu

Fondazione Alinari ndi chizindikiro cha mtundu chomwe chinapangidwira Fondazione Alinari per la Fotografia, bungwe la boma lomwe linakhazikitsidwa ku Florence kuti lisunge, liyendetse ndi kulimbikitsa zosonkhanitsa za zithunzi za Alinari. Chizindikirochi chinamangidwa mozungulira chilembo chaching'ono cha A, chomwe ndi chiwonetsero cha lens ya kamera, chomwenso chimagwira ntchito ngati chithunzichithunzi cha zithunzi zochokera ku malo osungira mbiri yakale. Zilembo zopangidwa mwaluso ndi mtundu wakuda ndi woyera zimakumbutsa za kuwala ndi mthunzi. Njirayi imagwiritsidwa ntchito pa zinthu zosindikiza, matikiti, makatalogi, kugulitsa katundu ndi tsamba la intaneti.

Chidziwitso

Za Mphoto ya Siliva ya A' Design Award

Fondazione Alinari Chizindikiro cha Mtundu ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Fondazione Alinari Chizindikiro cha Mtundu akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Fondazione Alinari Chizindikiro cha Mtundu ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: Brand Design and hole visual identity for "Fondazione Alinari per la Fotografia", the new body founded in Florence by the Tuscany Region for the conservation, management and promotion of the Alinari photographic collections. Its birth marks a new beginning in the long history of the archive (from 1852).
Miyezo ndi Kuphimba: Business cards, Folders, Envelopes, Notes, Posters, Entrance tickets, Catalogue, Badge, sanitizing gel, merchandising (such as: mugs, T-shirts, pins, shoppers). Than web site redesign and brand presentation Video
Zizindikiro: brand design, merchandising, print materials, visual identity
Teknoloji Yopangira: Brand design and visual identity and language.
Vuto la Dizayini: The main purpose of the foundation is to promote a widespread culture of photography, starting with the Alinari collections, while preserving their authentic historical and cultural value, their physical integrity, and guaranteeing the best conditions for increased awareness of and access to them. So the design had to reflect the long history behind and at the same time to stand out from the previous brand.
Kafukufuku: The previous brand was a private subject. The new one is a public institution held by Tuscany Region which recognised the exceptional cultural value of the Alinari holdings and resolved to purchase them and began an operation of cultural policy and investment, which has saved this archive, one unique in the world for its size and value, from dispersal and dismemberment, while also guaranteeing its future use and accessibility.
Chilimbikitso: The term photography comes from a Greek compound word, light and handwriting, literally "writing with light". Brand features are: Sculptural lettering, Black and white (light and shadow), Accent on "Alinari" word, Focus on the letter A (lowercase, as abstraction of the camera lens). The A is photo container to represent the huge and historical Alinari archive.
Nthawi ya Polojekiti: The project started in October 2020 in Florence (Italy) and it is still going on.
Mdondomeko ya Ntchito: It's a brand identity project to identificate a new public subject.
Petensi: Copyrights belong to Giuditta Valentina Gentile, 2020-2021.
Mamembala a Gulu: Giuditta Valentina Gentile