Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Maphunziro, Zida Zophunzitsira ndi Zophunzira Competition Category.
SilivaMaphunziro· 2022
Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale
by Jaehun Kim
Client: Visang
Mphoto ya Siliva ya A' Design Award Winner in Maphunziro Category
Verified Award Winner
Verify Award Status for #131226The Design
About Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale
Joyful Visang ndi mndandanda wa mabuku a sukulu ya pulaimale a masamu, maphunziro a chikhalidwe ndi sayansi. Mabukuwa amagogomezera masewero ndi zochita kuti athandize kutenga nawo mbali kwa ophunzira. Chikuto chilichonse chimasonyeza zomwe zili mkatimu: mawonekedwe a jiometri amapanga zinthu zodziwika bwino za masamu, kanthawi kotsegulira dziko lapansi kwa maphunziro a chikhalidwe, ndi nkhani za ngwazi za sayansi. Ngodya zozungulira ndi chophimba chotsutsana ndi mabakiteriya zimalimbikitsa chitetezo. Chophimba chotha kupinda chimagwira ntchito ngati chizindikiritso cha tsamba, malo obowoka amalola kulemba dzina, ndipo kusindikiza kwa lenticular kumawonjezera mawonekedwe a mbali zitatu.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Joyful Visang Primary Function: Mabuku a Sukulu ya Pulaimale ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Visang developed play and activity-oriented elementary school textbooks that encourage active student participation. Learning content was developed to demonstrate its applicability to students. The mathematics text cover combines several geometric shapes to express the appearance of objects in the world. The social studies text evokes curiosity by 'looking into the world' as it unfolds in the book. The science text stimulates the power of imagination with stories of heroes.
- Dimensions & Packaging
- Width 215mm X height 280mm / Cover: art paper 250g, Body: high quality textbook 75g, Material: art paper 120g, 250g
- Tags
- math, science, society, vividness, learning, education, textbook, book design, children, students
- Production Technology
- Antibacterial coating and the rounded corners of the book for the safety of students. Visang added function and aesthetics through post-processing techniques. The math text uses a foldable flap that serves as a bookmark. For social studies, a perforated portion can be removed, leaving a space to write the students’ own names for identification. Lastly, science textbooks employ 3D lenticular technology, giving a moving, three-dimensional effect to the subject, piquing students’ curiosity.
- Design Challenge
- Digital natives are daily exposed to various media and colorful designs and have recognized traditional textbook designs as dull and boring. To remedy this, Visang transformed textbook designs in tandem with research institutes and through a variety of design experiments. In addition, following changes in the educational environment and student perspectives, Visang designed their textbooks to fully cultivate student subject competencies through remote classes or self-regulated learning.
- Research
- Visang textbooks are designed to be play and activity-centered, based on experiences that allow children to digest the contents of the textbook. After passing the 2021 accreditation for elementary textbooks, it was confirmed that the math, social studies, and science textbooks can kindle curiosity in students.
- Inspiration
- Traditionally, effective designs were aimed at universality that would not interfere with studying. However, modern students, who are daily exposed to diverse media and designs, find the old textbooks banal and uninspiring, failing to be interested or curious about the subjects. In order to remedy the problems of dull designs in the existing textbooks, Visang conducted experiments in cooperation with research institutes and directed the results towards changing textbook design.
- Project Duration
- This project first began in January 2020, and was completed in October 2021 / Korea, Visang
- Operation Flow
- Visang proposes an educational perspective aimed toward engaging learning. The cover design includes content from the course, enabling students to have engaging discussions and activities about what students will learn. Not only are the cover designs connected to learning content, but also employ dynamic and vibrantly colored illustrations that spark student interest. Additionally, the main text is designed to maximize the learning effect by considering the natural movement of the readers’ eyes.
- Team Members
- Designer: Minyoung Lee, SunHye Park, JaeYeon Jeon, Jieun Lee, Jin Kim, EunHee Kim, KyungHwa Jung, HyeJin Jo, YounSeok Choi, Seyeon Jeong,
Creative Director: KyoungMi Yoo, Sanghyun An
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