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Marathon T-Shirt Zojambulajambula by Chika Kakazu

Marathon T-Shirt Zojambulajambula by Chika Kakazu is a highly esteemed winner of the very prestigious 2022 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.


ChitsuloZithunzi· 2022

Marathon T-Shirt Zojambulajambula

by Chika Kakazu

Client: Chika Kakazu

Mphoto ya Chitsulo ya A' Design Award Winner in Zithunzi Category

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Colors

The Design

About Marathon T-Shirt Zojambulajambula

Monga ntchito yabwino kwa othamanga a marathon, zithunzi zoyambirira zidapangidwa ndikuperekedwa ngati zilembo zosinthira kutentha kuti apange T-shirts imodzi mwamakonda pa caffe ku Tokyo. Kuti ikhale mphatso yosaiwalika kwa othamanga ochokera padziko lonse lapansi, zithunzizi zidawonetsedwa pamitu ya Japan ndi marathon monga Mt. Fuji, mapu a Japan, origami, nsapato zothamanga, ndi othamanga marathon.

The Recognition

About the Mphoto ya Chitsulo ya A' Design Award

Marathon T-Shirt Zojambulajambula ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Marathon T-Shirt Zojambulajambula akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Marathon T-Shirt Zojambulajambula amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To design original icons & create one of a kind T-shirt for the marathon runners as a complimentary gift service at a cafe in Tokyo, Japan. (all of the marathon attendees get T-shirts and they can apply the target/or finish time and icons of their favorite selections to their T-shirts.) The purpose of this T-shirt customization event is to create a special reward for marathon runners, and to increase the awareness of the cafe.
Dimensions & Packaging
Each icon size is approximately around 30-40mm width/height.
Tags
Icons, Design, T-shirt Design, Graphic Design
Production Technology
The designs were made in Adobe Illustrator and Adobe Photoshop. All of the icons are created as a shimmer/metallic heat transfer labels so that we could apply these heat transfer labels to the T-shirt at the event.
Design Challenge
Many Japanese brands are creating lots of Japan-theme designs to attract global tourists, so it was very challenging not to be the same designs/styles that have been released already.
Research
First, I researched the keyword of Tokyo and Marathon, then came up with 3 different concept ideas (Mini Lifestyle, Minimal Japan, and Pixel Japan).
Inspiration
I tried to keep consistent with the concept of marathon, runner, and Tokyo in this minimal icons. All of the icons had to relate to these 3 concepts.
Project Duration
Proposal submitted in Feb 13th, 2019, and executed the event in Feb 28 - March 4th, 2019 in Tokyo, Japan.
Operation Flow
Marathon runners were not only coming from Japan, but also worldwide. To be able to make the design attractive for global marathon runners, I focused on the the design as simple yet intelligible as possible.
Team Members
Designer: Chika Kakazu
Designer: Krisakorn Tantitemit

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Good Design Deserves Great Recognition

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