Carbon Research Chizindikiro cha Mtundu wa Kampani by Sxdesign is a highly esteemed winner of the very prestigious 2022 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.
BronzeZithunzi· 2022
Carbon Research Chizindikiro cha Mtundu wa Kampani
by Sxdesign
Client: Carbon Research
Mphoto ya Bronze ya A' Design Award Winner in Zithunzi Category
Verified Award Winner
Verify Award Status for #137997The Design
About Carbon Research Chizindikiro cha Mtundu wa Kampani
Carbon Research ndi chizindikiro cha mtundu wa kampani chomwe chidapangidwa kwa magazini yamaphunziro yomwe idakhazikitsidwa pankhani ya kuchepetsa mpweya woipa (carbon neutrality). Chizindikirocho chimaphatikiza chithunzi cha dziko lapansi ndi kapangidwe ka atomu ya carbon kusonyeza chitetezo cha chilengedwe. Mizere yolumikiza imasakaniza malire a dziko lapansi (latitudes) ndi njira za maelekitironi, kusonyeza malingaliro otseguka komanso kulumikizana kwakukulu. Kapangidwe kofanana ndi kozungulira kamasonyeza mgwirizano wa gulu la maphunziro. Chizindikiro chophatikizidwacho chimasindikizidwa pamakavala a magazini ndi zinthu zina zowoneka, ndipo chimatha kuwerengeka bwino ngakhale pa kukula kochepa kwa 20 mpaka 5 millimita.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Carbon Research Chizindikiro cha Mtundu wa Kampani ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Carbon Research Chizindikiro cha Mtundu wa Kampani akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Carbon Research Chizindikiro cha Mtundu wa Kampani amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Carbon Research's logo uses earth and carbon atomic to convey ideas of carbon neutrality and eco-protection. In detail, we use line connections to merge earth’s latitudes with electronic tracks, which means bounds of thought and symbolizes more communication. The surrounding and symmetrical structure reflects the image of a cohesive academic community. Overall, the design conveys the brand value of an international, top-tier journal and reflects a sense of mission for the time.
- Dimensions & Packaging
- The combine logo can be print on the minimal size at 20mm x 5mm.
- Tags
- graphics, illustration and visual communication, logo, academic journal, carbon, earth
- Production Technology
- It can be printed on magazine covers or other products.
- Design Challenge
- In order to express carbon, environmental protection and other elements while making the brand logo convey a deeper significance to help brand positioning, the selection of elements, how to match and combine them, and how to handle the details in the design process are huge challenges that require systematic and unified thinking by the design team.
- Research
- Research has shown that visual symbols with broad consensus can evoke a common memory and establish a unified perception of a certain figure. Earth is one of such symbols. besides expressing the concept of eco-friendly, the use of the earth as the core element of the organization over a long period of time has built a solid consensus in people's minds that they are socially responsible, international and reliable, which is the main reason why we chose this element for carbon research.
- Inspiration
- Carbon Research is an academic journal founded in the context of carbon neutrality. It aims to promote the cause of human eco-protection with an international, top-notch and authoritative figure. Based on this position, designers finally chosen the earth, commonly used by international organizations as the core element of the brand identity with the carbon atomic structure.
- Project Duration
- The project started in January 2022 in Beijing and finished in February 2022 in Beijing, China.
- Operation Flow
- The combine logo is used primarily as a typographic element on journal covers, as well as printed on journal covers or other physical media.
- Patents
- Sxdesign
- Team Members
- Yingfei Sun
Hao Huang
Qian Hao
Haining Jiang
Xu Chen
Rong Zhang
Wushuang Li
Fengchang Wu - Image Credits
- Sxdesign
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