GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi by Alex King is a highly esteemed winner of the very prestigious 2022 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.
BronzeZithunzi· 2022
GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi
by Alex King
Client: Alex King
Mphoto ya Bronze ya A' Design Award Winner in Zithunzi Category
Verified Award Winner
Verify Award Status for #139741The Design
About GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi
Mawu a Bukhu: GAAHK Inauguration Ceremony ndi kapangidwe ka chithunzi chachikulu kamene kanapangidwa pa mwambo wa zaka makumi awiri wa kukhazikitsidwa kwa bungwe la Graphic Arts Association of Hong Kong. Chithunzichi chimachokera pa kusakaniza inki mwa dijitala, kubwerezedwa kupitirira nthawi zana kuti afikire mgwirizano wabwino pakati pa malo owoneka ndi osaoneka. Chithunzicho chikuyimira mmisiri akusakaniza mitundu yowala kwambiri yofukula pa ntchito yosindikiza. Kapangidwe kameneka kasinthidwa kuti agwiritsidwe ntchito pa chithunzi cha dijitala chakumbuyo, bolodi lachizindikiro, kabuku kakang'ono, kadi yoyitanira, chikumbutso, ndi mask. Chikuto cha kabuku kakang'ongako chimagwiritsa ntchito spot ultraviolet coating pamodzi ndi mafoyi asiliva ndi agolide, kotero kuti mawonekedwe ake amatha kumverera ndi manja.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. GAAHK Inauguration Ceremony Kapangidwe Kaukulu wa Chithunzi amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works, design signifies the Art of Fusing between professional designers and experienced print makers - co-creating a new form of object of desire. We never know the end result and that is why we keep trying. The key visuals design of the 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong is based on the manipulation of mixing ink digitally over hundred times. We see beautiful one not simply by our eyes, but with our hearts.
- Dimensions & Packaging
- Brochure 210 x 285 mm, back drop 3000 x 5000 mm, mask (standard size), invitation card: A6, with a super large digital screen for The 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong
- Tags
- key visual, print production, visual art, digital design, graphic art
- Production Technology
- The brochure was printed by MGI Digital Technology (Konica Minolta) in order to offer special effects (including spot UV coating, thick layers of silver and gold foils) on brochure cover so that people could even feel its deep reflection, embossing and golden effect with hands. The advantage of digital printing is that the quantity could even be a little and thus the cover design could be in a series of color variant.
- Design Challenge
- Designer has been tested out more than hundred times in order to capture the magical and poetic moment where the digital ink could form in harmonious state of art - offering the best composition in terms of positive and negative spaces that could be easily adapted in many areas including mask and sizable backdrop and digital ads. Designer could not imagine the perfect composition until it came to appear on the screen after a long period of trial.
- Research
- Designer tried to challenge the common mind set that design should be well-planned and carefully considered in all matters - seems that there should be a formula to do design. In fact, the most exciting thing is that design should be highly original, expect the unexpected, unique and moved.
- Inspiration
- This project is an invitation project that covers a wide range of adaptation, including digital backdrop, sign board, brochure, invitation card, souvenir and mask.Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works. The present design signifies the Art of Fusing between visual designers and experienced print makers - co-creating a new form of object of desire using colors and foils (digital prints). We never know the end result and that is why we keep trying each time.
- Project Duration
- The project duration lasts for three months. This is a commercial project in Hong Kong.
- Operation Flow
- Starting the design by trial and error, mixing physical ink and then imitating through digital medium. Designer did not know which methods of design could reach its optimum composition and design until it came to reality. A lot of trials are not successful due to messy presentation and unpleasant look and feel.
- Team Members
- Designer: Alex King
- Image Credits
- Illustrator Alex King
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
