Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni by Baidu Online Network Technology is a highly esteemed winner of the very prestigious 2023 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Ukadaulo wa Foni, Mapulogalamu ndi Mapulogalamu a Foni Competition Category.
ChitsuloFoni· 2023
Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni
by Baidu Online Network Technology
Client: Baidu Online Network Technology. Beijing
Mphoto ya Chitsulo ya A' Design Award Winner in Foni Category
Verified Award Winner
Verify Award Status for #144439The Design
About Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni
Mawu a Bukhu: Baidu Onsite Service Experience ndi pulogalamu ya pa foni yolembera ntchito zapakhomo pa intaneti. Kapangidwe kake kamapereka zithunzi zomveka bwino za amalonda, njira zophweka zogwiritsira ntchito komanso mawonekedwe odziwika bwino, kotero ogwiritsa ntchito amatha kupeza msanga ntchito yomwe akufuna. Ogwiritsa ntchito amawunikira mndandanda wa ntchito, kufananiza zopereka, kusankha wamalonda ndi kumaliza malipiro. Wamalonda akavomereza oda, chidziwitso chamawu chimatumizidwa pamodzi ndi mapu owonetsa nthawi yeniyeni ya komwe wamalonda ali. Njira yamakina yakumbuyo (backend algorithm) imayeza mkhalidwe wa ntchito ndikusintha mndandanda wa amalonda malinga ndi mfundo zawo, ndipo zolembedwa za oda zimasungidwa kuti zitetezere ufulu wa ogwiritsa ntchito.
The Recognition
About the Mphoto ya Chitsulo ya A' Design Award
Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Baidu Onsite Service Experience Ntchito Yoyambirira ya Foni amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a small program for online domestic service booking, which aims to reduce the online operating costs of businesses through digital means, optimize the service level, and provide users with a safer and more reliable online household booking process. With clear business thumbnail, intuitive and simplified operation and familiar interface design, it is easy for users to quickly locate the required services and optimize the use efficiency.
- Tags
- Housekeeping Services,Online Services
- Production Technology
- Relying on the open platform, AI assistant generates interactive dialog box models suitable for scene intention, and reaches commercial standards after passing background tests. The backend algorithm establishes the scoring strategy of service quality, and the machine automatically generates the scoring report and updates the ranking of merchants on the page regularly. The platform will record the user orders information and provide evidence in case of loss of user rights and interests.
- Design Challenge
- The challenge was to optimize the overall use process within the existing architecture. Relying on DuerOS platform, AI assistant selects the configuration items like intention, common expression and slot suitable for onsite scene to generate an interactive dialogue model, so that users are more willing to initiate interaction. The backend algorithm sets up a service quality scoring strategy, calculates the merchant service from multiple dimensions, and regularly optimizes the home page ranking.
- Research
- Before the COVID 19 pandemic, domestic service merchants did not have a strong awareness of and demand for digitalization. However, the pandemic has brought a continuous downturn in the domestic service industry. Due to the restrictions on physical activities, some businesses have been forced to close down, facing the test of survival resilience. At a time when the pandemic is forcing service businesses to iterate on their products and services, digitalization offers a whole new direction.
- Inspiration
- Affected by the pandemic, domestic service merchants have gradually increased their awareness of and demand for digitalization. They need a reliable online platform to promote relevant businesses, so as to face the changing market environment. Inspired by this, the program uses digital assistance to shorten the merchant service process and optimize the dual experience of the merchant and the user.
- Project Duration
- The project was designed and developed in Beijing in October 2020 and launched in China in February 2021.
- Operation Flow
- Users can access the small program from the Baidu APP, browse the service interface to compare preferential schemes and select the best merchants
After entering the merchant page, users select the required service and initiate the payment process.
When a merchant accepts an order, the app alerts users with a message and provides them with a real time map to check the location of the merchant. - Team Members
- Yuan Lu
Yang Xiao
Yujie Shi
Yanji Zhang
Lei Lu
Ruixing Zhang
Xuejiao Chen
Ziru Xu
Jun Sun
Zhiyuan Zhang
Pingkang Diao
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