Wonderland Fruit Chithunzi cha Kulongedza by Chia-Liang Lin

Wonderland Fruit Chithunzi cha Kulongedza by Chia-Liang Lin is a highly esteemed winner of the very prestigious 2023 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.

BronzeZithunzi· 2023

Wonderland Fruit Chithunzi cha Kulongedza

by Chia-Liang Lin

Client: Huzhou University

Mphoto ya Bronze ya A' Design Award Winner in Zithunzi Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Wonderland Fruit Chithunzi cha Kulongedza

Wonderland Fruit ndi mndandanda wa zithunzi za kulongedza zopangidwa za zipatso. Zithunzizi zimagwiritsa ntchito zizindikiro zachikhalidwe cha Chitchaina, monga nyumba zapamwamba, akamba a njobvu ndi mitambo yamwayi, kusonyeza mkhalidwe wa dziko lachilendo lokongola. Mtundu wa zithunzizi umatsatira mtundu wa chipatso chilichonse, kotero kuti chithunzi ndi katundu amagwirizana pamaonekedwe ndi kalembedwe. Mitundu yofewa imagwiritsidwa ntchito kuphatikiza kalembedwe wachikhalidwe ndi wamakono. Mndandandawu unapangidwa pogwiritsa ntchito Adobe Photoshop ndi Illustrator, ndipo pepala lililonse limayeza masentimita 29.7 ndi 42.0.

The Recognition

About the Mphoto ya Bronze ya A' Design Award

Wonderland Fruit Chithunzi cha Kulongedza ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Wonderland Fruit Chithunzi cha Kulongedza akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Wonderland Fruit Chithunzi cha Kulongedza amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design work uses many traditional Chinese art elements to express the atmosphere, such as attics, cranes and auspicious clouds. In terms of colour tone, the design team discussed and decided to adopt the same colour tone as the fruit for better match the visual effect and style display.
Dimensions & Packaging: Width: 297mm x Height: 420mm x Weight: 200gm
Tags: Wonderland, Fruit, Wonderland Friut
Production Technology: Adobe Photoshop and Illustrator
Design Challenge: The most significant challenge was to express our perspectives via visual communication method in illustrations. Therefore, the design team spent a great deal of time studying and finding the way to balance the aesthetic, expression and visual elements at the same time.
Research: Wonderland fruit is a display of traditional Chinese art elements integrated into packaging illustrations. This series of works is very beautiful. Meanwhile, soft in colour is integrated into the illustrations composed of Chinese art elements, thereby showing a wonderland atmosphere.
Inspiration: The design inspiration comes from the traditional Chinese art style. the design team determined the overall direction through investigation and made design suggestions based on these art style elements. Finally, these traditional and fashionable visual packaging illustration works were created after discussions and revisions with team members.
Project Duration: This project was created and completed between July and November 2022 in Kaohsiung City, Taiwan.
Operation Flow: This series received a number of positive opinions and were highly acclaimed on many fields. Moreover, numerous people had been touched and they had thought these works will not be forgotten ever.
Image Credits: Creative Director: CHIA-LIANG LIN
Art Director: CHIA-LIANG LIN
Designer: XI-TING HUANG AND SHENG-ER YU
Illustrator: XI-TING HUANG AND SHENG-ER YU