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We Belong Here Kudziwika Kwamakampani by Jiyun Kim

We Belong Here Kudziwika Kwamakampani by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.


SilivaZithunzi· 2023

We Belong Here Kudziwika Kwamakampani

by Jiyun Kim

Mphoto ya Siliva ya A' Design Award Winner in Zithunzi Category

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Verified Award Winner

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Colors

The Design

About We Belong Here Kudziwika Kwamakampani

We Belong Apa pali lingaliro lachiwonetsero lachiwonetsero cha Otis Design Week lomwe limalimbikitsa mgwirizano pakati pa zikhalidwe. Kupyolera mu nsonga zosinthidwa makonda, ophunzira amatha kufotokoza zomwe ali, kulimbikitsa kulankhulana, ndi kumanga dera lomwe limadutsa malire a zilankhulo ndi chikhalidwe. Chida ichi chimalimbikitsa kuphatikizika ndi kufanana, ndikupangitsa kukhala chowonjezera pamaphunziro aliwonse.

The Recognition

About the Mphoto ya Siliva ya A' Design Award

We Belong Here Kudziwika Kwamakampani ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. We Belong Here Kudziwika Kwamakampani akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. We Belong Here Kudziwika Kwamakampani ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Understanding diverse cultures and perspectives is key to promoting equality and fostering a better world for all. We Belong Here is an ice-breaking tool for use in educational programs to promote cross-cultural understanding, communication, and collaboration. It allows students to create their own tops expressing their identity and engage in friendly communication. The kit fosters the benefits of play as a tool for transcending language and cultural barriers, promoting equality in our global community.
Dimensions & Packaging
Top-making kit : 11inch x 17inch
Poster : 24inch x 36inch
Tags
Branding, Education, Inclusive, Identity, Diversity
Design Challenge
Designing a symbol that is free from cultural bias and prejudices can be a challenging task. To achieve objectivity, it is essential to create a design that does not generate any cultural conflicts or convey any particular cultural meaning. One effective strategy is to use a neutral color scheme that is universally recognized and accepted, such as the Olympic color scheme.
Inspiration
Across many different cultures, spinning tops have been developed as a form of entertainment and leisure activity. The act of spinning a top can be a unifying experience that transcends language and cultural barriers, bringing people together in a fun and engaging way.To this end, I have developed a top-making kit that can be used as a tool in educational programs, particularly as an ice-breaking activity at the start of a semester. The kit enables students to create their own tops and engage in friendly competition with their classmates.
Project Duration
The project commenced on August 22nd, 2021, at Otis College of Art and Design and concluded on August 29th, 2021. The project was showcased during Otis Design Week on August 29th, 2021.
Operation Flow
The project was a part of Otis Design Week before the semester began. Students created their own tops with a provided kit and used them for a group activity to connect creatively with their peers. Posters featuring the tops' movement formed the letters "We," effectively capturing the playful and collaborative nature of the project while conveying a message of unity. The project fostered collaboration and connectedness within the Otis College of Art and Design community, setting a positive tone for the academic year.

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Good Design Deserves Great Recognition

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