Dizayini ya Ecohiny Kupanga Dzina la Malonda ndi Cansu Dagbagli Ferreira ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.
SilivaZithunzi· 2024
Ecohiny Kupanga Dzina la Malonda
Kasitomala: Cansu Dagbagli Ferreira
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Zithunzi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #152882Kapangidwe
Za Ecohiny Kupanga Dzina la Malonda
Kodi mtundu wa pepala la chimbudzi ukhoza kukhala wosangalatsa komanso wosekesa? EcoHiny ndi nsungwi weniweni 100%, wotsimikiziridwa ndi FSC ndipo wosaipitsa chilengedwe mwathangwi. Chizindikiro cha malandawo ndi chipatso cha pichi, mitundu ndi zilembo zimasonyeza chisangalalo, zachilengedwe komanso kufewa kwa mankhwalawa. Cholinga chinali kusiyanitsa malandawa ndi ena pamsika pogwiritsa ntchito mitundu yapadera. Mtundu wobiriwira wakuda wophatikizidwa ndi pichi, umapereka umunthu wosangalatsa, komanso umasonyeza kusamalira chilengedwe ndi kukhazikika kwake. Zosankha zimenezi zimalumikizana ndi gulu la makasitomala limene likufunidwa mwachangu ndipo zimapanga mgwirizano pakati pa malanda ndi kasitomala.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
Ecohiny Kupanga Dzina la Malonda ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Ecohiny Kupanga Dzina la Malonda akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Ecohiny Kupanga Dzina la Malonda ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- ecoHiny is a newly launched brand of bathroom products made from 100% organic bamboo, FSC certified and soft as a feather. The brand personality is intended to be young, playful and bold. Design conveys eco-friendliness in a unique way. Branding features unique color combination and minimal approach. The product name and features are displayed prominently and in large font size on the packaging, as the product is displayed and sold on online e-commerce platforms.
- Miyezo ndi Kuphimba
- 3 sizes for shipping box was designed: 12 pack, 24 pack and 36 pack. Wrap dimensions are R11 x H11
- Zizindikiro
- bathroom, toilet paper, packaging, bamboo, sustainable, eco friendly, packaging design
- Teknoloji Yopangira
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as toilet paper wraps and the shipping box were produced by 4 color printing technique.
- Vuto la Dizayini
- The challenge was being able to produce the same color for the toilet paper wraps and the shipping box. Even though a propriate Pantone color was chosen, the fact that the wraps and the box has different materials resulted in different printed colors. We had to make adjustment in the trial print phase, to make sure the colors matched.
- Kafukufuku
- A thorough competitor research was done online and offline. During the research phase we realized that all bamboo toilet paper brands use the same tone of bright green. Our aim was to differentiate the brand from others on the market by using a unique color palette.
- Chilimbikitso
- We created the brand direction inspired by the quirky name of the brand. The brand symbol is chosen as a peach, while the choice of colors creates a fun and playful personality for the brand. Deep blueish green hue, paired with peach, also conveys a sense of eco-friendliness and sustainability. As a typeface, a modern sans-serif font was chosen to convey a sense of simplicity and approachability. The font is legible and easy to read, making it ideal for product packaging and web design.
- Nthawi ya Polojekiti
- Project started in April 2022 and finished in April 2023. The products were launched in May 2023
- Mdondomeko ya Ntchito
- Bamboo toilet paper is a tree free product. It's septic free, soft and strong. The differentiation points from the competitors are being 350 sheet, elemental chlorine free and having a 100% recyclable packaging.
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
