Dizayini ya Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity) ndi Zhejiang Gongshang University ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2025 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.

BronzeZithunzi· 2025

Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity)

ndi Zhejiang Gongshang University

Kasitomala: Haiyan County People's Government

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Zithunzi

11,937

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #152972

Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity)

Mpikisano wa Nyumba Zanzeru za Haiyan ndi chizindikiro cha chizindikiro chomwe chinapangidwa pa mwambo wa kalembedwe ka zaluso ndi zopangapanga m'boma la Haiyan County. Chithunzi chachikulu chimagwiritsa ntchito mawonekedwe a nyumba ozungulira ndi opindika mu mbali zitatu. Kusintha kwa mawonekedwewa kumasonyeza kusintha ndi kukonzanso kwa moyo wapakhomo komwe kumabweretsedwa ndi ukadaulo wanzeru. Mitundu yokhudzana ndi ukadaulo imathandizira mutuwu. Zithunzizo zapangidwa monga zojambula za vector, choncho zimakhalabe zomveka bwino pa kukula kulikonse ndikupindika m'njira zosiyanasiyana pa njira zosiyanasiyana zofalitsira. Ntchito zake zimaphatikizapo zomangamanga za mlengalenga, mapositala, timadalitso ndi makapu.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity) ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity) akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Haiyan Smart Home Competition Kudziwika kwa Chizindikiro (Brand Identity) amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: The design stands apart from others by focusing on how smart homes are reshaping lifestyles. Unlike conventional works that emphasize regional traditional culture, this design skillfully integrates elements of technology and home in its visual language. Utilizing a rotating, twisted 3D house form, it not only intuitively conveys the concepts of change and reconstruction but also creates a unique visual impact and sense of fashion through innovative graphic language and tech-inspired color schemes.
Miyezo ndi Kuphimba: Use vector graphics to ensure clarity at various resolutions; ensure unified color management and adopt specific technological color combinations; animations and interactive elements must be compatible with mainstream display devices to ensure smooth transitions between key frames and clearly convey the theme of "transformation".
Zizindikiro: Smart home, visual image design, technology and home, reconstruction, twisted extension
Teknoloji Yopangira: The design and production process relies on digital tools and 3D modeling technology to achieve the expression of "changing home". In the design implementation, physical objects such as space installations, promotional posters, brooches, water cups, etc. are all made of high-quality materials and precise printing technology to ensure that the visual performance and physical texture meet expectations and achieve seamless integration of digital and physical elements.
Vuto la Dizayini: The greatest challeng is making the design both forward-looking and relatable to the public. External challenges primarily involve ensuring the design concept can be realized through practical production processes, such as material selection, printing, and digital display technologies.
To overcome these challenges, the team do lots of things to ultimately achieving seamless integration between the design concept and its practical application.
Kafukufuku: The "Haiyan Smart Home" competition successfully attracted the attention of many people. The event received significant media coverage and widespread dissemination across various sectors. The competition facilitated the signing of cooperation agreements between winning works and local enterprises. It contributed to industrial growth by increasing societal focus on Haiyan and explored new design languages.
Chilimbikitso: Invited by the Haiyan County Government for a project: designing the main visual for the upcoming "Cultural and Creative Competition of Smart Homes" in Haiyan County. The design inspiration stems from observing the continuous innovation in smart home technology and the transformation of home life. The concept of homes in transformation emerges, focusing on how intelligence is reshaping the home experience from within. The competition aims to inspire more people to take part in this competition.
Nthawi ya Polojekiti: The project started its design phase in February 2023 in Hangzhou, was completed in August 2023, and the official event was held in September 2023.
Mdondomeko ya Ntchito: The design primarily focuses on visual identity. For instance, in various media, the graphics twist and extend in different directions to form new shapes. To achieve optimal results, it is crucial to maintain the clarity and adaptability of the graphics across various mediums, as well as their alignment with the overarching theme of "intelligence." This can be reinforced through the thoughtful selection of materials and color schemes to enhance the expression of the theme.
Mamembala a Gulu: Designer: Kan Zhao
Mwini Zithunzi: Designer: Kan Zhao