Dumphani kupita ku nkhani
Hunguest Hotels Chizindikiro cha Kampani ndi Eszter Laki and Reka Imre

Dizayini ya Hunguest Hotels Chizindikiro cha Kampani ndi Eszter Laki and Reka Imre ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.


BronzeZithunzi· 2024

Hunguest Hotels Chizindikiro cha Kampani

ndi Eszter Laki and Reka Imre

Kasitomala: Studio NUR

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Zithunzi

15,994

Mitundu

Kapangidwe

Za Hunguest Hotels Chizindikiro cha Kampani

Hunguest Hotels ndi chizindikiro cha kampani chopangidwa cha gulu la mahotela ku Hungary. Chizindikirochi chikusonyeza kudzipereka ku ubwino ndi kukhazikika. Ntchitoyi inaphatikizapo kukonzanso kwa chizindikiro chomwe chinalipo kale komanso zinthu zonse zowoneka, kuyambira zizindikiro za mahotela mpaka zinthu zosindikizidwa. Mahotela ambiri amagwirizana ndi malo a spa ndi thanzi labwino, choncho mapangidwewo akusonyeza kugwirizana ndi madzi. Chizindikirocho ndi chilembo chachikulu H chopangidwa kuchokera ku madontho a madzi, ndipo mtundu waukulu wa kampaniyo ndi wabuluu. Kusindikiza kwa letterpress, zivundikiro za menyu za zikopa zokongoletsedwa, ndi zizindikiro za matabwa zosemedwa zinagwiritsidwa ntchito.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Hunguest Hotels Chizindikiro cha Kampani ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Hunguest Hotels Chizindikiro cha Kampani akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Hunguest Hotels Chizindikiro cha Kampani amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Through their new brand design, Hunguest wanted to communicate their commitment to quality and consistency. Creating this new identity involved redesigning the existing Hunguest logo as well as all the visual aspects, from the hotel signages to the printed materials. Since many of the Hunguest hotels are connected with spa and wellness centers, it was important to show the connection with water: the logo is a capital H made up of drops of water, and the main brand color is blue.
Zizindikiro
hotel branding, wellness and spa, letterpress, Hungary
Teknoloji Yopangira
To express the Hunguest commitment to quality and taste, we had the opportunity to use high quality print techniques, such as letterpress printing on the businesscards and door hangers, embossed leather menu covers, and engraved wooden signages. These natural elements and textures further emphasized the brand's history, traditions, and connection to nature.
Chilimbikitso
We were asked to create a new identity for Hunguest Hotels, a leading Hungarian hotel brand. It’s a huge honor for us to work on such a significant project for a well-known and respected brand that has hotels all over the country. With Hunguest's wide reach we knew that every little detail of the design would be experienced by many people.
Nthawi ya Polojekiti
The project started in 2020 in Hungary and finished in 2023.
Mamembala a Gulu
Eszter Laki, Réka Imre
Mwini Zithunzi
photographs by András Zoltai and Zoltán Gali

Zolipidwa

Fufuzani Kupitilira Designers.org

Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.

Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

A' Design Award ndi mphotho yapadziko lonse, yoweruzidwa ndi oweruza, ya dizayini yabwino. Tengani nawo mbali mu A' Design Award kuti mukhale ndi mwayi wopeza kutamandidwa moyenera, kudziwika, ulemu ndi kufalitsa ntchito yanu. Ikani ntchito yanu ku A' Design Award ndipo pikanani kuti mupeze mphotho yotamandika ya A' Design Prize.

Ikani Dzina