Dizayini ya Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe ndi Li Tiebin ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.

SilivaZithunzi· 2024

Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe

ndi Li Tiebin

Kasitomala: Harbin Engineering University

Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Zithunzi

108,522

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #158079

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe

Kapangidwe kameneka kakuwonetsa bwino mbiri ya zaka 70 za chitukuko cha sukuluyi. Kudzera mu kafukufuku wa deta ndi kafukufuku wa kampasi, kamagwiritsa ntchito mwaluso njira yogwiritsa ntchito ma totemu kuwonetsa nkhani ya nthano. Kaphatikizapo zinthu za chikhalidwe cha mbiri ya sukulu ndi ukadaulo wa kafukufuku wa sayansi. Zithunzi zimasinthidwa kukhala zizindikiro ndipo zimakonzedwanso kuti zitumize uthenga. Kuphatikizidwa ndi mizere ya mafunde, kumapanga logo ya 70 yaulemerero, yomwe imakulitsa kuwerengedwa bwino mu kulumikizana kwa kapangidwe. Zimawonetsa ku dziko lonse kukongola kwapadera ndi zopindulitsa zapamwamba za sukuluyi.

Chidziwitso

Za Mphoto ya Siliva ya A' Design Award

Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Heu 70th Anniversary Logo ndi Dongosolo la Chidziwitso cha Mawonekedwe ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
Miyezo ndi Kuphimba: The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
Zizindikiro: Logo, Visual Identity, Brand, Anniversary Celebration, University
Teknoloji Yopangira: Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
Vuto la Dizayini: Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
Kafukufuku: The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
Chilimbikitso: The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
Nthawi ya Polojekiti: The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
Mdondomeko ya Ntchito: The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
Mamembala a Gulu: Li Tiebin
Mwini Zithunzi: Li Tiebin, 2022.