Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo by Guanglong Chen is a highly esteemed winner of the very prestigious 2025 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.
SilivaZithunzi· 2025
Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo
Client: George Chen Studio
Mphoto ya Siliva ya A' Design Award Winner in Zithunzi Category
Verified Award Winner
Verify Award Status for #163225The Design
About Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo
Kuphatikizana kwa zizindikiro khumi ndi ziwiri za nyenyezi za China ndi luso la kalembedwe ka chidindo. Zizindikiro khumi ndi ziwiri za nyenyezi za China ndi chikhalidwe cha China. Ndi zizindikiro za chaka chimene munthu anabadwira. Zili ndi nthano za mbiri yochuluka ndi filosofi ya zithunzi zokhala ndi tanthauzo la chikhalidwe. Kalembedwe ka chidindo ndi mtundu wa zilembo zakale za kalembedwe kokongola. Wolemba amaphatikiza chikhalidwe cha mbiri, filosofi ya zithunzi, ndi kalembedwe ka chidindo m'mapangidwe atsopano a zithunzi. Zimawonetsa osati mapangidwe a zithunzi okha, komanso kuwonekera kwa chikhalidwe. Wolemba akufuna kuti dziko lonse lidziwe za mbiri ndi chikhalidwe cha China kudzera mwa iwo.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Chinese Zodiac Kapangidwe ka Mtundu wa Zilembo ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design of the twelve zodiac animals interprets the unique culture of China. It is also the sublimation and interpretation of the combination of "zodiac" and "seal script". The characteristics of each zodiac animal are given to the font, making the traditional seal script font more unique, very smart, and full of life meaning. The font is graphical, more distinctive, and easier to remember.
- Dimensions & Packaging
- size：1000mmX1000mm，DPI：72
- Tags
- Font design，Font，Chinese Zodiac
- Production Technology
- The Chinese Zodiac font design is first created with brush and ink on rice paper, then scanned into an electronic version with high precision by a machine, and then processed with mature software technology. The electronic version of the work has very high image quality and can be used for any printing production and promotion.
- Design Challenge
- The Chinese Zodiac is not only created in the form of Chinese calligraphy, but also needs to combine the characteristics of the twelve different zodiac signs with seal script fonts, so that the created fonts are easier to recognize. While appreciating the unique Chinese culture, it will generate interest in it and have a deep memory.
- Research
- The Chinese zodiac is a unique cultural element of China, representing twelve animals associated with the birth years of Chinese people, and is rich in folklore, forming a kind of pictorial philosophy within the culture. Seal script is an ancient form of Chinese calligraphy, and the design of the zodiac integrates the philosophy of these twelve animals with the seal script style, showcasing a distinctive Chinese cultural graphic creativity.
- Inspiration
- The Chinese zodiac is a unique cultural symbol, representing the twelve animal signs (Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig) associated with the birth years of individuals. Each sign is steeped in rich folklore, embodying a philosophical imagery within folk culture. Chinese calligraphy is a historically rich script. The seal script, an ancient form of Chinese writing, was standardized after the unification of the script under Emperor Qin Shi Huang and boasts a history of at least 3,000 years. This design elevates and interprets the seal script, capturing the essence of Chinese culture by integrating the twelve zodiac signs with the seal script, creating a dynamic, unique, and symbolically rich representation.
- Project Duration
- The project started in Beijing in February 2020, ended in Beijing in April 2020, and was exhibited on social media in April 2020.
- Operation Flow
- The electronic originals of the twelve zodiac font works are very high-definition electronic documents that can be used in any printing and inkjet printing works.
They can be used for brand logos, cultural propaganda, and symbols of corporate spirit. They can also be used to display and decorate the packaging of daily necessities. They are very versatile and meet all production needs. - Patents
- National Copyright Administration of China:
Registration number: Guozuodengzi-2022-F-10145612
Copyright owner: Chen Guanglong
Date of creation: April 3, 2020
Registration date: July 20, 2022 - Team Members
- Guanglong Chen
- Image Credits
- Graphic Designer Guanglong Chen
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