Fairy Tale Travel Buku la Maphunziro by Kiwook Kim is a highly esteemed winner of the very prestigious 2025 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Maphunziro, Zida Zophunzitsira ndi Zophunzira Competition Category.
SilivaMaphunziro· 2025
Fairy Tale Travel Buku la Maphunziro
by Kiwook Kim
Client: MiraeN
Mphoto ya Siliva ya A' Design Award Winner in Maphunziro Category
- 56,548
- Verified Award Winner
- Verify Award Status for #168142
The Design
About Fairy Tale Travel Buku la Maphunziro
Fairy Tale Travel ndi mndandanda wa mabuku a maphunziro opangidwira ana a sukulu za pulaimale ku Korea. Mabukuwa amagwiritsa ntchito lingaliro la nthano kuti mndandanda wonse ukhale wofanana komanso kuti kuphunzira kukhale kosangalatsa. Zithunzi za anthu otsogolera zimapezeka m'buku lililonse ndipo zimatsogolera ophunzira m'maphunziro. Mitundu yofunda, zithunzi zojambulidwa ndi manja, zilembo zofewa ndi mapangidwe okhota zimapanga maonekedwe achikondi. Kalasi iliyonse ndi semesitala iliyonse ili ndi mtundu waukulu wosiyana, choncho zipangizo zimapezeka mosavuta. Zikuto za mabukuwa zimagwiritsa ntchito kusindikiza kwa holographic, ndipo kukutidwa ndi filimu yopha majeremusi komanso inki zimagwiritsidwa ntchito kuti mabukuwa akhale otetezeka pogwiritsa ntchito.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Fairy Tale Travel Buku la Maphunziro ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Fairy Tale Travel Buku la Maphunziro akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Fairy Tale Travel Buku la Maphunziro ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is designed for elementary school students in Korea.
Storytelling is developed with the concept of a "fairy tale book" to give consistency to the entire textbook and to help children feel the fun of learning.
In each textbook, character friends guide the textbook learning journey and act as guides to induce interest.
It is designed to be friendly to children by using warm colored hand drawings, typography, and curved shapes. - Dimensions & Packaging
- Product dimension: width 220 x height 220 mm
Package: This is a activity pocket (including the back surface of textbooks) - The activity pocket included in the textbook.
This activity pocket uses various activities to easily organize various activities, maintain various activities. - Production Technology
- It is composed of convenience and usability as the top priority for elementary school learners.
By applying different main colors for each grade and semester, you can quickly and easily find learning materials.
In addition, holographic gourd was used on the cover to visually express the imaginary space of fairy tale travel, and antiviral rotation printing technology was applied to make it safer for children to use textbooks using antimicrobial film coatings and antimicrobial ink. - Design Challenge
- Unlike existing textbooks, the initial planning was important to conduct consistent storytelling. The feasibility was ambiguous at the time of the initial planning due to an attempt of design style that was not tried in existing textbooks, but we were able to set the desired direction through a lot of communication with the editor so that the contents of the textbook could be expressed well like a fairy tale.
- Research
- The design concept of elementary school textbooks is based on fairy tale books, and it captures children's curiosity and imagination by making ordinary daily life feel like a place for adventure and exploration.
Cute and friendly characters appear in each elementary school textbook to guide children into the world of fairy tales so that they can be interested in learning.
Because of this, the textbook will be a space where children create their own stories beyond just learning tools. - Inspiration
- Most of the existing textbooks are organized without a consistent story throughout the textbook.
It is a project that started with the idea of 'If there is a textbook such as a fairy tale book, wouldn't it be easier and more enjoyable for children to learn?'
Also, I wanted to make a textbook that learners want to have, just like choosing and purchasing a fairy tale book with a pretty drawing style at a bookstore. - Project Duration
- The elementary textbook design project will begin in March 2023 and end in March 2024, complete the review and start selling in 2025.
- Operation Flow
- The design was created with a focus on connection, softness, and fluidity, ensuring both visual comfort and enjoyment during learning. Each textbook incorporates imaginative worlds to stimulate visual interest, while the cloud-inspired title typography conveys a soft and dreamy atmosphere. Through a design that sparks imagination, students are guided beyond reality into the world of elementary school textbooks. This approach helps them perceive textbooks as an adventure, fostering greater engagement and enthusiasm for learning.
- Team Members
- Creative Director: Hyunji Son
Project Manager: Kiwook Kim
Designer: Dan-bi Kim / Gil-sung Jung / Meong-hee lee
Illustrator: Somdoo / Bokyeong Kang / Sooa Lee
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
