Omar Khayyam Mndandanda wa Zikwangwani by Vahid Mirzaei is a highly esteemed winner of the very prestigious 2025 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.
SilivaZithunzi· 2025
Omar Khayyam Mndandanda wa Zikwangwani
Client: Vahid Mirzaei Design
Mphoto ya Siliva ya A' Design Award Winner in Zithunzi Category
Verified Award Winner
Verify Award Status for #169346The Design
About Omar Khayyam Mndandanda wa Zikwangwani
Omar Khayyam ndi mndandanda wa zikwangwani za m'mizinda zomwe zimaonetsa ndakatulo za wolemba ndakatulo wa ku Persia, Omar Khayyam. Zikwangwanizi zikukumbukira chikumbutso cha zaka 975 kuchokera pamene wolemba ndakatuloyu anabadwa. Chikwangwani chilichonse chimaphatikiza kalembedwe ka Chiperisiya ndi matembenuzidwe a Chingerezi omwe aikidwa kumtunda kumanzere. Kapangidwe ka zilembozo kanachokera ku kalembedwe kakale ka Chiperisiya ndipo kanakonzedwa bwino kuti kaziwerengeka mosavuta m'malo a anthu ambiri. Chikwangwani chilichonse chili ndi masentimita 150 ndi 107 ndipo chimagwiritsa ntchito mitundu ya CMYK pa 300 dpi. Mndandandawu unaonetsedwa m'masiteshoni a sitima zapansi panthaka ndi malo ena a anthu onse mu Tehran.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Omar Khayyam Mndandanda wa Zikwangwani ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Omar Khayyam Mndandanda wa Zikwangwani akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Omar Khayyam Mndandanda wa Zikwangwani ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
- Dimensions & Packaging
- 150 cm X 107 cm
CMYK color
300 dpi - Tags
- Khayyam, Poster, Calligraphy, Typography, color, life, minimal
- Production Technology
- The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
- Design Challenge
- Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
- Research
- Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
- Inspiration
- The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
- Project Duration
- The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
- Operation Flow
- The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
- Image Credits
- Designed by Vahid Mirzaei
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