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Regeneration Chizindikiro cha Kuwonetsera by Weiquan Long

Regeneration Chizindikiro cha Kuwonetsera by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi Competition Category.


ChitsuloZithunzi· 2020

Regeneration Chizindikiro cha Kuwonetsera

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Mphoto ya Chitsulo ya A' Design Award Winner in Zithunzi Category

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Colors

The Design

About Regeneration Chizindikiro cha Kuwonetsera

Regeneration ndi chizindikiro cha kuwonetsera chomwe chidapangidwa chifukwa cha chiwonetsero cha zaluso zokhudzana ndi chilengedwe, chomwe chimagwiritsa ntchito mabokosi a kadibodi. Chiwonetserochi ndi gawo la mndandanda wa zochitika zomwe zimalumikiza chitetezo cha chilengedwe ndi zaluso. Kachidindo ka comma kagwiritsidwa ntchito ngati chizindikiro chachikulu, chifukwa comma imasonyeza kuyimitsa komanso chiyambi chatsopano. Kachidindo ka comma kaikidwa pa munda wobiriwira, kutanthauza mzere wozungulira wa kubwezeretsanso zinthu (recycling). Pakupanga chizindikirochi, pagwiritsidwa ntchito pepala lobiriwira ndi khungu lopangidwa ndi pepala. Chizindikiro cha comma chimagwiritsidwanso ntchito pa timapepala tofotokozera, pa malaya a T-shirt, komanso pa zokutira zinthu (packaging).

The Recognition

About the Mphoto ya Chitsulo ya A' Design Award

Regeneration Chizindikiro cha Kuwonetsera ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Regeneration Chizindikiro cha Kuwonetsera akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Regeneration Chizindikiro cha Kuwonetsera amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is one of a series of Environmental Protection and Arts exhibitions. Regeneration is an environmental art exhibition based on cardboard boxes. The comma is a symbolic element for both a pause and a start, so it is used visually and on brochures, T-shirts and packaging. The color and green of the cartons reflect the purpose of the exhibition and the concept of environmental protection.
Dimensions & Packaging
DIMENSION: 210mm x 190mm x 24mm
Tags
Environmental Protection + Arts / Exhibition + Visual/Recycling
Production Technology
Green paper
The paper skin
Design Challenge
We plan Environmental Protection + Arts series of exhibitions, hoping to explore the concept of environmental protection of contemporary art works by different artists, convey environmental issues through art, and call people's attention to environmental protection. Finding such artists and art forms, and then designing them to show the intent of the exhibition, is a challenge.
Research
The Chinese government attaches great importance to environmental protection, and the project is supported by the publicity and education center of the Guangdong provincial environmental protection department. It uses the artistic form dissemination environmental protection consciousness, calls on the public to join the action, causes the environmental protection propaganda to get the dissemination.
Inspiration
It comes from the thinking of the exhibition planning of Environmental Protection and Arts, an exhibition of works created through paper skins, cartons and so on. A comma, which is connected before and after a sentence, is both an end and a beginning. It expresses the ecological phenomenon of recycling.
Project Duration
June 2017 Guangzhou, China
Team Members
Weiquan Long/Xueqiong Guo

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