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Krastsvetmet Gifts Lingòts d'aur de sovenir by Proektmarketing +1

Krastsvetmet Gifts Lingòts d'aur de sovenir by Proektmarketing +1 is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Aur in Articles de Present Competition Category.


AurArticles de Present· 2020

Krastsvetmet Gifts Lingòts d'aur de sovenir

by Proektmarketing +1

Client: Krastsvetmet

A' Design Award d'Aur Winner in Articles de Present Category

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The Design

About Krastsvetmet Gifts Lingòts d'aur de sovenir

Krastsvetmet Gifts es una seria de lingòts d'aur de sovenir ofèrts coma alternativa a un present d'argent. Tres colleccions foguèron desvolopadas. Una colleccion utiliza de formas geometricas basadas sus la pintura abstracha e las formas de l'Art Nouveau. Una autra colleccion presenta de motius abstraches que rapèlan una susfàcia d'aiga, l'escòrça d'un arbre e los nívols. La tresena colleccion mòstra l'escut d'armas rus e la corona de l'Empèri Rus e conven als presents corporatius. Los lingòts son fabricats en aur pur e plaçats dins un embalatge de carton e de plastic. Lo dessenh s'adapta a de talhas diferentas.

The Recognition

About the A' Design Award d'Aur

Krastsvetmet Gifts Lingòts d'aur de sovenir a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Krastsvetmet Gifts Lingòts d'aur de sovenir siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Krastsvetmet Gifts Lingòts d'aur de sovenir crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Three collections of gold bars were developed.
The creation of the collection of ingots with geometric shapes was based on the abstract paintings of Mondrian, Malevich Suprematism and Art Nouveau luxury.
The collection created on the basis of natural motives presents abstract patterns resembling a water surface, a tree bark and the texture of air clouds.
Ingots with images of the Russian coat of arms and the crown of the Russian Empire form an exclusive collection for country patriots and are suitable for corporate gifts.
Dimensions & Packaging
The plastic packaging is 27 mm х 54 mm. Gold ingots are 100 g, 50 g, 20 g, 10 g and 5 g. The developed design adapts to different sizes.
Tags
gift, gold, packaging, gold bar, ingot, souvenir, Russia, Krasnoyarsk
Production Technology
Ingots are made from a pure gold and placed in packaging that is made from cardboard and plastic.
Inspiration
Souvenir ingots are used as an alternative for the regular money gift. It was important to develop a unique ingot design that will be suitable for different people. The ingots collections were inspired by the art, natural forms and state symbols.
Project Duration
The project started in September 2017 and was completed in November 2017 in Krasnoyarsk, Russia.
Operation Flow
A person can buy this ingot for themselves or as a gift.
Team Members
Creative Agency: Proektmarketing +1
Producer: Alexander Osadchy
Art Director: Maxim Kuldoshin
Designer: Maria Krylova
Illustrator: Maria Savchenko
3D visualization: Nikita Voropaev
3D visualization: David Neldushkin

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