Women of Wonder University Identitat de Marca by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronze in Grafica Competition Category.
BronzeGrafica· 2020
Women of Wonder University Identitat de Marca
Client: Salvita Design
A' Design Award de Bronze Winner in Grafica Category
Verified Award Winner
Verify Award Status for #102027The Design
About Women of Wonder University Identitat de Marca
Women of Wonder University es una identitat de marca creada per a un cors de dotze setmanas que prepara las femnas per a l'equilibri futur entre trabalh e vida. L'identitat ajusta las primièras letras de Women of Wonder dins lo mot cort WoW, presentat en letras gruèjas. Lo ròse representa la feminitat e l'oportunitat, lo blau clar la dobertura e la perspectiva, e lo blau escur la fisança e lo saber. Lo logotipe colorat s'utiliza sus fonses blancs, mentre qu'un logotipe blanc s'utiliza sus fonses vius. Lo concèpte balha a la plataforma una granda visibilitat e una energia forta.
The Recognition
About the A' Design Award de Bronze
Women of Wonder University Identitat de Marca a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Women of Wonder University Identitat de Marca siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Women of Wonder University Identitat de Marca satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
- Dimensions & Packaging
- The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
- Tags
- University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
- Production Technology
- I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
- Design Challenge
- To create a logo for a future women university that would stand apart from the regular universities.
- Research
- Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
- Inspiration
- The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
- Project Duration
- Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
- Operation Flow
- I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
- Image Credits
- Copywriter Erin Hope Stevens
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