Aur Grafica · 2021
Muse Exposicion Conceptuala
- A' Design Award d'Aur 2021 in Grafica
- CLIENT: Michelle Kason
- Estimated Number of Design Views: 61,168
- Verification code 9AF1A31CF8 · Verify this award
Colors
About Muse Exposicion Conceptuala
Muse es un projècte de design experimental qu'estudia la percepcion musicala de l'uman a travèrs tres experiéncias d'installacion que fornisson diferentas manièras d'experimentar la musica. La primièra es purament sensacionala en utilizant de material tèrmo-actiu, e la segonda mòstra la percepcion descodificada de la espacialitat musicala. La darrièra es una traduccion entre la notacion musicala e las fòrmas visualas. Las personas son encoratjadas a interagir amb las installacions e a explorar la musica visualament amb lor pròpria percepcion. Lo messatge principal es que los designers deurián èsser conscients de cossí la percepcion los afècta dins la practica.
About the A' Design Award d'Aur
Muse Exposicion Conceptuala a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Muse Exposicion Conceptuala siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Muse Exposicion Conceptuala crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.
Press Kit
- Unique Properties
- Muse is an experimental design project studying the musical perception of the human through three installation experiences, two sensational and one logical. People are encouraged to interact with the installations and explore the music visually with their own perception. We try to understand how people understand music here.
- Dimensions & Packaging
- The exhibition is proposed to be in Hong Kong Museum of Art Gallery 4. It includes three installations which is 2m x 2m x 3m each for two of the cylinder exhibits (the Senses and Shades) and three tables for the third interactive exhibit (the Table).
There are also a set of printed materials, such as poster, brochures, printed and digital tickets, which align back to the exhibition brand. - Tags
- exhibition, music, perception, visual communication, graphic design, experiement, conceptual
- Production Technology
- Thermo-active fabric for the Senses.
Acrylic Tiles for the Table.
Antalis Skin Paper for printed matierals. - Design Challenge
- Research part:
With the current situation of coronavirus, I could not provide an extensive performance that surrounds the participants. This makes sensing spatiality less specific than in under a real performance as participants could only rely on their imaginations while listening to their headphones.
Creative part:
I stuggled to code or turn raw data into infographics or coded graphics. The topic of 'musical Perception' digs very deep into human psychology and it is somehow hard for anybody to understand the final deliverables. I developed a many possibilities before coming up wth using simple and minimalistic approach to code the raw dats collected. - Research
- Readings:
Perception is ineffable. Any written language on the earth failed us in fully communicating perceptions. Perception could be sensed and understood, but not necessarily be spoken. This situation is even more significant when it comes to music as music is often known to be ‘expressive’, ‘intangible’ and ‘free flow’. Music is something that could not be 100% translated to verbal communication. Music is so vague that perception plays a really big role on how we feel and are moved about it.
Musical Experiment:
A group of audience were asked to finish a set of doodles while surrounded by a group of choral performers. From the results, it is understood that human focus on differences and similarities, ups and downs, stable sounds and changes, as well as flat tones and big contrasts. Human always try to find repetitive patterns in a song, which is a reference of what we have always been exposed to. - Inspiration
- The name ‘Muse’ is taken from the inspiration of Greek mythology. The Greek goddesses of art & music are the Muses. They are known as one entity, though there are actually 9 of them and each is unique in their own way. Its resonances with the concept of perception as perception could be understood universally to some extent, though still unique among each of us.
- Project Duration
- The project started dwith the research stage from September 2019 to January 2020, and the execution stage from January 2020 to June 2020.
- Operation Flow
- We perceive an object through sensations from our body and also our logical mindset which make sense of the sensations. Yet the channels for perceiving music is not limited to our ears only, but our eyes which see the performance, our hands and our bodies which feel the bass beat and frequencies. These information collected from the senses are sent to our brain to construct meaning and perception paved in to help making sense of the information collected.
- Patents
- Copyrights belong to Michelle Kasom, 2020
- Image Credits
- Michelle Kason