Spazio Lenovo Interior de botiga insenha per Alessandro Luciani

Lo dissènh Spazio Lenovo Interior de botiga insenha per Alessandro Luciani es un laureat autfo estimfo del prestigfo 2021 A' Design Award d'Argent dins la Categoria de Competfo Interior.

ArgentInterior· 2021

Spazio Lenovo Interior de botiga insenha

per Alessandro Luciani

Client : Alessandro Luciani

Laureat del A' Design Award d'Argent dins la Categoria Interior

19,424

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Lo Concèpte

A prepaus de Spazio Lenovo Interior de botiga insenha

Spazio Lenovo es un interior de botiga insenha desplegat sus dos estatges, amb una susfàcia totala de 900 mètres carrats. Lo rez-de-caucada es un espaci d'exposicion flexible que pòt tanben aculhir d'eveniments promocionals e d'espectacles. Las taulas d'exposicion an de dessús de veire prim amb d'ecrans encastrats per l'informacion numerica suls produits. Un grand mur LED s'auça a travèrs lo plafons e es visible dempuèi la carrièra. L'escalièr es revestit de veire dicroïc, e las marchas pòrtan un esclairatge LED. Tretze colomnas vertas verticalas formant una zòna de jardin, atal la tecnologia e la natura son combinadas.

La Reconoissença

A prepaus del A' Design Award d'Argent

Spazio Lenovo Interior de botiga insenha a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Spazio Lenovo Interior de botiga insenha siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Spazio Lenovo Interior de botiga insenha es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The Concept store of about 900 square meters spread over two floors.
One of the first innovations is the abolition of cash desks, all payment transactions take place on the move and in digital form The ground floor was designed as a flexible exhibition space to be used also for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.
Dimensions e Embalatge: The store is spread over two floors for a total of 900 square meters
Etiquetas: Spazio Lenovo, Alessandro Luciani Designer, Retail Design,
Tecnologia de Produccion: Dichroic glass, LedWall, Wood,
Desaffo de Dissènh: The first floor consists of two large areas: One Commercial and the other Business for companies and consists of different experiences: Gaming, Virtual Reality, New products, Listening to Music, Motorola brand products and a Bistrot where you can eat or have a coffee, immersed in a large garden, consisting of 13 vertical columns of green, a real meeting place. In addition, there are dedicated functional spaces for co-working and smat-working. All the tables created for Lenovo, have a thin top where digital labels are inserted inside to communicate the product on display
Recèrca: The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another, areas have been designed to offer immersive experiences, in themselves and in the products
Inspiracion: Hi-Tech&green philosophy. The philosophy that guided the design follows a thought where technology and nature come together and coexist in great synergy and harmony, where one cannot do without the other, with particular attention to Man and the world in which he lives.
Spazio Lenovo is not a traditional store, but a cultural ecosystem where Technology and Nature enter into symbiosis, creating a fluid, elegant environment, in which the transition between green and metal becomes easy, immediate and functional, as in the sociability of a Greek agora.
Durada del Projècte: The project started in May 2020 in Milano - Italy and finished in September 2020
Flux Operacional: The ground floor was designed as a flexible exhibition space to be for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.The staircase leading to the first floor has been completely covered with dichroic glass "with its chromatic and reflective effects while the steps have LED lighting that follows the person as he climbs the stairs, like the keys of a piano
Membres de l'Equipa: Alessandro Luciani
Grottini srl
Crèdits d'Imatges: Lenovo Italy