BioStu Vidèo Promocionala de Produit by Andrii Naidonov

BioStu Vidèo Promocionala de Produit by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award de Fèrre in Film Competition Category.

FèrreFilm· 2021

BioStu Vidèo Promocionala de Produit

by Andrii Naidonov

Client: BioStu

A' Design Award de Fèrre Winner in Film Category

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Verified Award Winner

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Colors

The Design

About BioStu Vidèo Promocionala de Produit

BioStu es una vidèo promocionala creada per presentar un dispositiu d'aprendissatge pels enfants a l'escòla. La vidèo presenta lo dispositiu BioStu, que sosten l'estudi de las sciéncias de la Tèrra. Cada scèna presenta una foncionalitat, coma agachar créisser las plantas, observar los insèctes e seguir los processús naturals. D'autras scènas mostran l'enregistrament vidèo e en accelerat (time-lapse), lo contraròtle de l'intensitat de la lutz e la lectura de valors coma la temperatura. De transicions doças ligan las scènas entre elas. Un esclairatge doç e d'elements naturals balhan a la vidèo un ton apasimat.

The Recognition

About the A' Design Award de Fèrre

BioStu Vidèo Promocionala de Produit a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que BioStu Vidèo Promocionala de Produit siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, BioStu Vidèo Promocionala de Produit merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags: motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology: Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration: Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration: Project atsrted in September 2020 and finished in October 2020
Operation Flow: The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.