Bergtor Visual Identity Identitat Visuala per Erika Baczo

Lo dissènh Bergtor Visual Identity Identitat Visuala per Erika Baczo es un laureat autfo estimfo del prestigfo 2021 A' Design Award de Bronze dins la Categoria de Competfo Grafica.

BronzeGrafica· 2021

Bergtor Visual Identity Identitat Visuala

per Erika Baczo

Client : Bergtor

Laureat del A' Design Award de Bronze dins la Categoria Grafica

12,966

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #120088

Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Bergtor Visual Identity Identitat Visuala

Bergtor es una identitat visuala concebuda per una marca de portalons de garatge. L'identitat se basa sus un sistèma de grasilha solid e una demarcha tipografica minimalista. D'elements geometrics son apondits a las letras per visualizar lo sens del nom. La letra E es remplaçada per tres formas inspiradas de las linhas principalas d'un portalon de garatge, que forman un pictograma simple. La paleta es un duoton de negre e de verd fresc, e Gotham es la poliça principala. Lo logotipe e lo sistèma visual son dessenhats en format vectorial, çò que permet de los adaptar a de talhas diferentas per de mèdias numerics e estampats.

La Reconoissença

A prepaus del A' Design Award de Bronze

Bergtor Visual Identity Identitat Visuala a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Bergtor Visual Identity Identitat Visuala siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Bergtor Visual Identity Identitat Visuala satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The Bergtor brand identity main message concentrates on their quality featuring. The visual identity is based on a solid grid system and a minimalistic typographic approach.
The project visualizes the meanings of the chosen word by using symbolism by adding geometric elements to the letters. The three shapes in place of letter "E" is inspired by the main lines of a garage door. The letter “E” in the word Bergtor is a simple graphic symbol, a pictogram of garage doors.
Dimensions e Embalatge: The logo and the visual system were designed in vectoral format in order to make them adaptable to different sizes for both digital and printed media. Gotham is the main typeface as it is a geometric, simple, modern and solid font.
Etiquetas: visual identity, modern, simple, timeless, feasibility, reliability
Tecnologia de Produccion: The unique visual corporate identity elements are produced by high-level digital printing on white, recycling paper.
Desaffo de Dissènh: The visual form of the garage door is not a captivating sight, which is why creating the logo and the visual system was a great challenge. This visual distinction already appears in the visual graphics identification, but here it gets a new imposing structure and a fresh look. For a designer 'catching' simple ideas is the most challenging task. This project confirms the fact that creating something unique and simple is the only 'successful' way to execute this task.
Recèrca: The main idea of the rebranding is simple purposeful, thusly if you cannot explain it simply, you do not understand it well enough. Our research process is based on this theory.
Inspiracion: Brand identity is inspired by the minimal and clean aesthetic of Swiss design and uses simple typography and duotone (black and fresh green) colour palette. This making appear mature and solid.
The main motive was to reflect these core values in the visual identity of the rebranding, maintaining a modern and an easily memorable look. Summing up, the goal was to create a concept to the form with its own identity and originality that goes beyond the contemporary appearance.
Durada del Projècte: The project started in November 2019 in Miercurea Ciuc, a town in Eastern Transylvania, Romania and was finished in January 2021 in the same location.
Flux Operacional: One of the part of the brand identity was to create thank you cards for loyal customers. The primary purpose of the strategic planning of the thank you cards for loyal customers is based on interaction. The main goal is to reinforce and ensure long-term collaboration. The card's graphics concentrates on its quality featuring a somewhat playful vibe. The joyful graphics accomplish the production of a rich, complete and unique brand system.
Brevets: Copyrights belong to the CEO of the Bergtor company.
Membres de l'Equipa: Erika Baczó
Alpár Dávid
Crèdits d'Imatges: Credits to: Adobe stock - main image.