Bronze Grafica · 2021
Heheqingtian Identitat de Marca de Tè
by Zi Huai Shen
- A' Design Award de Bronze 2021 in Grafica
- CLIENT: Heheqingtian
- Estimated Number of Design Views: 12,273
- Verification code 4CC8300C89 · Verify this award
Colors
About Heheqingtian Identitat de Marca de Tè
Heheqingtian es una identitat de marca de tè creada per un espaci d'experiéncia de vida e cultura del tè renascut a partir d'un ostal privat d'estil japonés. L'identitat comença amb l'idèa de convergéncia. La forma de la pòrta de l'edifici es combinada amb lo caractèr chinés He per exprimir l'esperit de servir lo tè e lo sens de se reünir e de s'espandir cap a l'exterior. Una concepcion contenguda transmet l'atmosfèra calma de tastar lo tè en tota tranquillitat. La bóstia de tè es facha en bòi amb una estructura de tenon e mortasa que non requerís pas cap de colla, sosténer atal un enfoc respectuós de l'environament.
About the A' Design Award de Bronze
Heheqingtian Identitat de Marca de Tè a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Heheqingtian Identitat de Marca de Tè siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Heheqingtian Identitat de Marca de Tè satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Press Kit
- Unique Properties
- Heheqingtian is a brand which is reborn from a private Japanese-style dwelling to promote tea living and cultural experience space. It combine diversified fields to jointly explore the beauty of tea from various dimensions and to build the culture hall of tea and the world.
- Dimensions & Packaging
- Wooden Box. 140mm x 140mm x 40mm
Paper. 210mm x 297mm x 130mm - Tags
- Branding design, Package design, Traditional culture, Asian design
- Production Technology
- Wooden, tenon-and-mortise structure, no glue, environmentally friendly.
The tea box material uses Wooden, which implements the environmental protection and green design concept. - Design Challenge
- The tenon-and-mortise structure of the tea box, such a structure does not require any glue bonding and is very environmentally friendly.
- Research
- Heheqingtian is a brand which is reborn from a private Japanese-style dwelling to promote tea living and cultural experience space. It combine diversified fields to jointly explore the beauty of tea from various dimensions and to build the culture hall of tea and the world.
- Inspiration
- Heheqingtian starts from the concept of Convergence. Zi Huai Shen combine the door shape of building and the Chinese character HE to integrate the spirit of serving tea into its identity image to highlight the implication of assemble together, outward expanding to create new look of Heheqingtian.
- Project Duration
- The project started in Sep 2017 in Taiwan and finished in Mar 2019 in Taiwan.
- Operation Flow
- The Chinese character HE to integrate the spirit of serving tea into its identity image to highlight the implication of assemble together, outward-expanding as the overall planning concept, and uses contracted design to convey the simple atmosphere of leisurely tasting tea.
- Patents
- Copyrights belong to SUMP DESIGN / Heheqingtian
- Image Credits
- Designer Zi Huai Shen, Photographer Yu Hsuan Liu, 2019
