Miepu Diary Illustracion de personatge by Guangzhou Kemei Commodity Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award de Fèrre in Grafica Competition Category.
FèrreGrafica· 2022
Miepu Diary Illustracion de personatge
by Guangzhou Kemei Commodity Co., Ltd.
Client: Guangzhou Kemei Commodity Co., Ltd.
A' Design Award de Fèrre Winner in Grafica Category
Verified Award Winner
Verify Award Status for #137762The Design
About Miepu Diary Illustracion de personatge
Miepu Diary es un ensems d'illustracions de personatges que combina la cultura de las tendéncias modèrnas amb de racontes classics per enfants. Lo personatge principal es Duoduo, una jove lapina coratjosa e capitanosa, mostrada amb un gròs cat. Quatre condes de fadas mondialament coneguts son recontats en quatre illustracions tematicas, dessenhadas a la man dins un estil modèrne. Las illustracions pòdon èsser aplicadas a d'affichas, de vestits e de produits relacionats. L'objectiu es de crear un personatge polit e a la mòda que ligue los condes de fadas amb las tendéncias de mòda actualas.
The Recognition
About the A' Design Award de Fèrre
Miepu Diary Illustracion de personatge a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Miepu Diary Illustracion de personatge siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Miepu Diary Illustracion de personatge merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
- Tags
- Hand drawing, illustration, fairy tales, and fashion trends.
- Design Challenge
- In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
- Research
- Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
- Inspiration
- The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
- Operation Flow
- Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.
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