Argent Grafica · 2022
Villa Sorra Identitat de marca
- A' Design Award d'Argent 2022 in Grafica
- CLIENT: Amr Ibrahim Mousa
- Estimated Number of Design Views: 33,143
- Verification code 25CB6BFCF0 · Verify this award
Colors
About Villa Sorra Identitat de marca
Villa Sorra es situada al còr de la campanha d'Emília. Es envalonada de traças de bruma que se cairotan a travèrs la lutz del matin e lo damièr creat pel trabalh aüdit dels païsans. Es un luòc agradiu e gaireben encantat. Es una pèrla que conta una istòria facha de legendas particularas, animals protegits, e rasims que devenon excelléncias del Made in Italy renomadas pel mond entièr: los Tortellini, lo Vinagre Balsamic, e lo fromatge Parmigiano Reggiano.
About the A' Design Award d'Argent
Villa Sorra Identitat de marca a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Villa Sorra Identitat de marca siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Villa Sorra Identitat de marca es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Press Kit
- Unique Properties
- Branding for Villa Sorra which is situated in the heart of the countryside of Emilia. It is surrounded by trails of fog wounding their way through the morning light and the checkerboard created by peasants’ hard work. It is a pleasant and almost enchanted place. It is a gem that tells a story made by peculiar legends, protected animals, and grapes that become world-renowned Made in Italy's excellences: the Tortellini, the Balsamic Vinegar, and the Parmigiano Reggiano cheese.
- Dimensions & Packaging
- Business Cards: 55 x 85 mm,
A4 Envelope and Letterhead,
Wine Bottle: 1.5L,
A1 Street Posters - Tags
- Branding identity, design, logo, Food academy branding, Emilia, Italian food, food
- Production Technology
- Hand Sketches,
Adobe Photoshop,
Adobe Illustrator,
Adobe Indesign,
Autodesk 3Ds Max,
Corona Renderer - Design Challenge
- The longest part was finding the perfect illustration to represent each department in the Villa.
- Research
- After studying the history of the Villa, we knew that the garden of the villa is a remarkable example of a historical park. It will be a real open-air monument. Moreover, it is a significant testament to the Italian culture and artistic heritage.
Also the Architecture, Villa Sorra is a great example of the Emilian baroque style. The design is perhaps by Giuseppe Antonio Torri and his pupil Francesco Maria Angelini. - Inspiration
- The logo refers to the historical, architectural, and landscape characteristics of the Villa.
The logo creation is a mirror. It is a symbol that shows the values of the area of Emilia and Italy to the world. It is the business card that will be imprinted in people’s memory. It will create a sense of awareness and belonging. - Project Duration
- The project started in April 2020 in Egypt and finished in June 2020 in Egypt.
- Operation Flow
- It is a branding identity for a historical Villa in Italy to preserve and innovate. It will promote cultural, didactic and tourist activities working hand in hand with numerous local associations, the University of Modena and Reggio Emilia and the high school Istituto di Istruzione Superiore per l’agricoltura e l’ambiente “Lazzaro Spallanzani”.
- Image Credits
- Amr Ibrahim Mousa / MOUSA studio
