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Roger That Inspirationlabs Identitat Corporativa by Ruud Winder - Rebrandt

Roger That Inspirationlabs Identitat Corporativa by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2023 A' Design Award de Fèrre in Grafica Competition Category.


FèrreGrafica· 2023

Roger That Inspirationlabs Identitat Corporativa

by Ruud Winder - Rebrandt

Client: Rebrandt

A' Design Award de Fèrre Winner in Grafica Category

13,558

Verified Award Winner

Verify Award Status for #149319

Colors

The Design

About Roger That Inspirationlabs Identitat Corporativa

Lo suïcidi es la primièra causa de mòrt entre los joves als Païses Basses. Rogier Hulst, un collèga estimat e amic de l'equipa de concepcion, es mòrt tròp jove. Sa maire a fondat Roger That per ofrir a d'autres joves la possibilitat de recebre abric, una aurelha entendenta e un acompanhament. Coma jove designer, Rogier aviá un lògo unic. Dempuèi que Roger That es nat de la mòrt de Rogier Hulst, l'agéncia volguèt que la concepcion s'inspirèsse de sa creacion. A partir del lògo tipic de Rogier van Hulst, lo designer a creat un sistèma que representa las multicolors e la diversitat dels joves.

The Recognition

About the A' Design Award de Fèrre

Roger That Inspirationlabs Identitat Corporativa a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Roger That Inspirationlabs Identitat Corporativa siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Roger That Inspirationlabs Identitat Corporativa merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.
Tags
Rogier van Hulst, branding, Roger That, Inspiratielab
Production Technology
For the corporate identity is printwork made, and also streetart and digital materials.
Design Challenge
To keep the design of Rogier van Hulst alive in this new identity.
Inspiration
Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.
Project Duration
2 months
Patents
2023 Ruud Winder - Rebrandt
Team Members
Ruud Winder - Rebrandt
Image Credits
2023 Ruud Winder - Rebrandt

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