Public Space Competition Concepcion d'Identitat Visuala by Zhenyu Li

Public Space Competition Concepcion d'Identitat Visuala by Zhenyu Li is a highly esteemed winner of the very prestigious 2023 A' Design Award de Fèrre in Grafica Competition Category.

FèrreGrafica· 2023

Public Space Competition Concepcion d'Identitat Visuala

by Zhenyu Li

Client: School of Design at Jiangnan University

A' Design Award de Fèrre Winner in Grafica Category

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Verified Award Winner

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Colors

The Design

About Public Space Competition Concepcion d'Identitat Visuala

Public Space Competition es un sistèma d'identitat visuala creat per un concors nacional d'art e de disseny tengut a Wuxi, en China. L'identitat compren un logotipe, d'afichas, una vidèo, d'articles promocionals, de certificats, un libre, un site web e una concepcion d'interaccion numerica. La produccion utilizèt la impression numerica, la serigrafia e las novèlas tecnologias dels mèdias. L'identitat foguèt aplicada dins la publicitat del metro, los mèdias televisius, los mèdias del transpòrt public, los afichs escolars e los mèdias d'actualitats. L'objectiu èra de mantenir una imatge clara e cohesiva a travèrs de multiples canals, en linha e fòra linha.

The Recognition

About the A' Design Award de Fèrre

Public Space Competition Concepcion d'Identitat Visuala a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Public Space Competition Concepcion d'Identitat Visuala siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Public Space Competition Concepcion d'Identitat Visuala merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The first Wuxi "the Taihu Lake Bay Public Space Art and Design Creativity Competition" promoted the overall image, including logo, video, poster, push publicity design, certificate design, book design, website design, and visual image system design, which achieved high social evaluation.
Dimensions & Packaging: Multi-promotion media collaboration
Tags: Visual image system design
Production Technology: Digital printing, screen printing, digital interaction, new media technology
Design Challenge: Limitations of multiple media to the technical requirements of the design. It needs to be multi-disciplinary.
Research: The main visual system design for a nationwide design competition in China is a practical project design that combines the nature of a variety of media channels for promotion.
Inspiration: Based on a Visual communication design of an actual integrated system commissioned by a client.Is a response, including digital media design, poster design, logo design, book design, Digital Interaction Design, media design and other aspects of online and offline design.
Project Duration: July to December 2021 in Wuxi, China. In the subway advertising, television media, school publicity posters, public transport media, news media and other multi-angle application.
Operation Flow: http://www.wxmap.com.cn/thb/#/
Patents: https://mp.weixin.qq.com/s/veunfRDbatpvC_kA7-Tn2w
Image Credits: https://mp.weixin.qq.com/s/KIke8N32PZPeKlhK81Sexg
https://mp.weixin.qq.com/s/4pKLyiQmDkIzxQG4_f7MaQ