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Tri Jòc de Construccion by Lili Gendelman

Tri Jòc de Construccion by Lili Gendelman is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Argent in Joguèt Competition Category.


ArgentJoguèt· 2025

Tri Jòc de Construccion

by Lili Gendelman

Client: Tri, play without boundaries!

A' Design Award d'Argent Winner in Joguèt Category

Colors

The Design

About Tri Jòc de Construccion

Tri es un jòc de construccion en bòsc que perpaus la possibilitat de crear de formas illimitadas. Combina la tradicion dels jòcs en bòsc amb lo design contemporanèu. La fustariá classica rejonh los materials durables, las tecnologias e las tecnicas d'uèi. Es alhora un jòc creatiu, fach per lo plaer, e un objècte de design creat per inspirar los amadors d'art. Tri estimula l'imaginacion, las abiletats motritz, la presa de decision e la concentracion. Explòra la geometria, l'equilibri e la composicion espaciala. Cada pèça es acabada a la man amb òlis naturals non toxics, que fornisson un efièch doç que met en valor lo veinat natural del bòsc.

The Recognition

About the A' Design Award d'Argent

Tri Jòc de Construccion a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Tri Jòc de Construccion siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Tri Jòc de Construccion es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Tri is a wooden construction game, which differs from typical block games, as it responds to different geometries, achieving countless abstract structures.
Tri is not just a game, it is also a design object, which encourages its users to feel like artists by creating their own decorative figures.
Tri was made with sustainability in mind. From its pieces to its packaging, designed by curving and engraving the wood with the necessary information, as well as a QR code so printing the instructions is not necessary.
Dimensions & Packaging
Weight: 0,9 kilograms
Dimensions: 260 lenght, 100 height, 110 width millimeters.
Recommended age: More than 3 years old.
Tags
Toy design, construction toy, wooden toy, sustainable toy, educational game, artistic play, concentration, open-ended toy, sustainable design, wooden design, sustainable gift.
Production Technology
Pieces Core Material: Plywood;
Pieces Production technology: CNC Laser Cut;
Pieces Termination Material: Non-toxic natural oils and waxes;
Termination Material Production Methodology: Sanded and painted by hand.
Packaging Core Material: Plywood;
Packaging Production technology: CNC Laser Cut and Engraving. Using Kerf Cut technique, to achieve the curvature of the wood without compromising its strength and durability.
Packaging Termination Material: Non-toxic natural oils and waxes;
Termination Material Production Methodology: Sanded, painted and assembled by hand.
Design Challenge
Creative challenges involve multiple aspects. The creation of an environmentally friendly product. The materiality needs to respond to this premise, in addition to react correctly to the mechanical demands of the game, depending on the players, their skills and strength. As well, discovering the perfect relationship between the thickness of the available wood, and the size of the pieces. Extensive research was executed in the packaging design, followed by numerous Kerfing method tests, cutting various patterns, to achieve the necessary wood's bending point, avoiding its breakage.
Research
Qualitative - Experimental
Is Tri an entertaining game? Develops concentration and other skills? Is it possible to get people away from plastic and screens, returning to the tradition of wooden games with innovative design and technology?
Participatory - Experimental Design
Observation - Tests.
Focus group - Materials test
Target audience -
Tri has no rules. Through free play, the dynamic construction lets the player decide how the construction will be executed. Developing a creative identity expression through playing.
Tri, a sustainable game that promotes moving away from screens and plastic.
Inspiration
Inspiration comes from a glance to the past. Reviving tradition with innovative design and technology, returning to sustainable wooden toys, with assembling pieces and a distinct geometric logic.
Also inspired in wood, promoting the use of eco-friendly materials, made to last.
An educational game of concentration and creativity that encourages people of all ages to build unconventional shapes, in a new open-ended way of playing, stimulating artistic development and most importantly, having fun.
Project Duration
The idea of Tri began several years ago, but it became reality in February 2022, when the first Tri prototype was made, a sustainable product, including its packaging. Commercialization in Chile began in May 2022.
In September 2022 it was one of the 4 brands selected to represent Chile at the Autumnfair, Birmingham, UK. Where it also participated in the Power of One sustainable products exhibition.
In October 2022, it began to be sold in Barcelona, from where it is marketed to the rest of Europe.
Operation Flow
Tri challenges players to have fun, think and create with an easy connection of wooden pieces. Decision making regarding position and color, and reinforce understanding of three-dimensional space, geometry, and balance.
With Tri the users can achieve endless configurations, just like imagination. While the pieces have specific connection points [three per piece], they can be joined in any position, allowing players to disregard the one and only rule of the game and give place to free play.
Patents
Patents:
INAPI. N° 1504492. Empresa De Diseño Y Desarrollo Inmobiliario CNC Objects Spa. 2022. Chile.
OMPI. N° 1736866. Empresa De Diseño Y Desarrollo Inmobiliario CNC Objects Spa. 2023. Europe and Japan.
Copyright belong to Tri Juega Sin Límites, 2022.
Trademarks belongs to Tri®, 2022. All Rights Reserved.
Team Members
Lilian Gendelman (CEO, Design Director)
Amanda Boetsch (Product Design, Material Investigation)
Lucas Kaufman (Product Design, Content Creation)
Image Credits
Image #1: Photographer Aryeh Kornfeld, Tri 60, 2025.
Image #2: Photographer Aryeh Kornfeld, Connecting, 2025.
Image #3: Photographer Aryeh Kornfeld, Art lovers, 2025.
Image #4: Photographer Aryeh Kornfeld, Tri playing, 2025.
Image #5: Photographer Aryeh Kornfeld, Tri design object, 2025.
Video Credits: Photographer Aryeh Kornfeld / Production Meids SpA, Tri presentation, 2025.
Copyrights belong to Tri®, 2022. All Rights Reserved.

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